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As previously suggested, until relatively recently, it was pretty much standard Clickbank practice for product creators and affiliate salespeople to split the sales revenue from any products sold 50/50.
However, it is now becoming increasingly common to see the original product creator give away 75% of the sales revenue to the affiliate salesperson as their commission.
As this practice becomes increasingly common, it is something that you will have to consider if you want to retain a competitive position against other product creators who are operating in your market place.
Perhaps as a first-time product creator, the idea of giving away the majority of the cash that you may believe you should be earning from the sales of what is, after all, your ‘baby’ is a little upsetting.
Nevertheless, that is the reality of the current Clickbank market place, and it is something that you will have to accept.
Of course, the first thing that you should do before deciding how much commission you are going to pay to your affiliates is to look at what your direct competitors are currently paying.