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Personalized corporate gifts refer to certain items or gifts that are emblazoned with a company name or logo. If you decide to send out personalized corporate gifts, there are a few things you should keep in mind.
First, when deciding upon the items you will be using for corporate gifts, ensure it is in someway related to the service provided by your company.
Ensure the item or items are appropriate in cost. Remember, items may vary according to the type and amount of business the recipient has provided to your company. The items provided as gifts should be given according to the relationship you have with the recipient of the gift. A client who provides you with a large amount of business should be compensated with a sizeable gift.
Once the items have been decided upon, it is time to have the company logo branded upon them. When deciding on the size and positioning of the logo, keep in mind that even though the personalized corporate gift is a means of advertising your business, it should not appear to be obvious. Do not make the logo too big or gaudy. Ensure it is small and tasteful, and in a position to be noticed.
Remember to be consistent with the provision of corporate gifts. Make the corporate gift an imperative part of each sale. The gift does not always have to be the same; it can very each time a new gift is given, just ensure a gift is provided each time. If this is not done, the value of the first gift will continue to diminish, and eventually you will find you may lose a valued colleague, partner or client.