Every website owner feels the pressure to constantly create new content. In fact, you probably spend a good part of your day writing and editing blog posts, articles, and emails. And why? Because if you want to have any hope of climbing to the top of Googles search results, you know you have to fill your site with top-quality, unique content.
But when you're running a business, finding time to write new content every day can be tough. Of course, you do have options:
Hire a ghostwriter to create unique content at $25 and up per article, though, that's going to cost you.
Go for the low-cost content providers just remember you get what you pay for, and will frequently end up having to rewrite sub-par content.
Re-purpose your own content that eBook you give away for free will make a great blog series, just be careful that your readers don't instantly recognize it, or they might feel cheated.
Buy and use PLR this is certainly cost-effective, but for it to be of real use, you'll need to make sure its sufficiently rewritten, because
Google Rewards Unique Content with Top Search Results
and it sends the rest those reprinted articles from directories and unrevised PLR right to the supplemental index. You know the one that shows up at the bottom of page 37 with a note that says, We have omitted some entries very similar to the 368 already displayed That's not exactly where you want your blog post to be listed, is it?
Beyond Google, though, you also have to consider your reader. Do you want them to find the same content on your website as they find somewhere else, or do you want to .