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At the end of the day, your goal for all social media projects should be to earn some type of return. Now, this return might not be immediate; and it may even take months or even a year to realize. But with that said, your goal should still be a return.
With that in mind, think about how you can make your social media marketing ventures more profitable. One way you can do this is to cut down on the amount of time you spend doing things that aren’t profitable.
For instance, on a daily basis, you might receive Facebook friend requests, Twitter follower requests, and other requests; however, rather than processing each one as it becomes available, you should think about doing it on a weekly (or at least daily basis).
Alternatively, you might consider using social networking sites with your phone. This will allow you to make requests, accept requests, and perform updates when you have free time, but are not near a computer.