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Sales Funnel Optimization Strategies MRR Ebook With Audio

Sales Funnel Optimization Strategies MRR Ebook With Audio
License Type: Master Resell Rights
File Type: ZIP
SKU: 63426
Shipping: Online Download
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If you're reading this book, you already know what sales funnels are and what they're used for. The truth is, many people are confused about sales funnels.

In fact, in many cases, they confuse content funnels with sales funnels. If you tried your hand at making money online using dump traffic onto a sales page, chances are you're making some basic mistakes that I am going to describe in this booklet. The truth is, many people suffer from a serious disconnect between different stages of their funnels. These differences add up and this is the reason why most people who put up a sales funnel don't make the money.

Let’s put it this way, if your funnel’s parts aren’t doing their jobs properly, don’t expect to convert your traffic efficiently or effectively. How come? When people come to your funnel, they may be confused about your sales page. They might not have a clue as to how your offer can help them with their problem. Your initial pages seem to just float out there on the Internet-disconnected and totally lacking context.

If people do manage to read further down your page or click to an internal page, those sections may do a lousy job of recommending a particular category of solutions. Instead, the reader is left guessing. At this point, most, if not all, the people who found themselves on your pages would have bounced out. It wouldbe a complete and total waste of time for them to keep going.

Many marketers things that sales funnels and content funnels are so different that they run on completely different tracks. This is wrong. The big difference really turns on justhow much time and space you have at your disposal in order to convert the prospect. That’s really the bottom line.

When you direct traffic to a sales funnel, you have a series of messaging platforms and tools you can use to get your message across. Social media accounts, forum posts, quora posts, reddit posts, Web 2.0 posts, and others are all different information-based ‘contact points’ between you and your intended audience member.

From these contact points, you then link them to your site or your sales page. If you link them to your site or blog, you give yourself many chances at further earning the trust and confidence of your prospect as they click deeper and deeper into your site. Every new page they view is an opportunity to build trust, credibility, and authority.

Once you get them to click through to your sales page, very few of them will be left. Maybe you are able to attract 5000 people to the top level of your sales funnel every single day. If you built and optimized a tight funnel, maybe 50 or even 10 of those people will make it all the way through to the bottom of the funnel.
You may think that this a bad thing. After all, you started out with so many people, now you only have a handful. Wrong.This is how sales funnels are supposed towork, they are supposed to filter people based on interest and interest intensity. In other words, the ones who are most likely to put dollars in your hands are the ones who will probably make it all the way through.

Content funnels are similar to salesfunnels with a twist

Obviously, content funnels are not intended to convert your traffic. It’s not like your visitors will just click a link on your content page and see a credit card information entry page. Instead, content funnels are intended to filter your traffic hard.

How hard? The more tire kickers or other non-serious visitors your content drives away, the better. Don’t feel too bad. These people weren’t going to buy from you anyway. They’re not a big loss. In fact, they are not a loss at all.

Content funnels are all about answering the following questions:

“Can you trust me?”“Can you be loyal to my brand?”“What is it about my brand that makes it worthy of your time, attention, trust, and loyalty?”If you are not answering these questions, you are wasting your time building content funnels. Seriously.How come? If you can’t come up with a convincing answer to the questions above, your content funnel is GENERIC. Put simply, your visitors can find the exact same information from millions of other places on the Internet. There is nothing really special about your site, your brand, how your present information or the the kind of information you provide.

Once your site becomes generic, it is not worthy of loyalty. There’s really nothing making it stand out. Your pages’ ability to convert or convince your visitors to click on to your conversion pages would be the same or even inferior to the run of the mill content page in your niche.

Content funnels are intended to build trust so the user wouldwant to click through to your conversion pages or join your mailing list. That’s the bottom line. But for all this work, you have to optimize to create a workable content brand!

The bottom line with optimization is that you build on your successes and you try to fix your problems. The key here is to identify what you are doing right and replicate it. For example, if you have a dog breed website and you notice that of all the dog breeds your website covers, only your content about Chihuahuas get any kind of traction. You might need to change the orientation or the focus of your website to Chihuahuas.