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Buying a community web site is a nice way to basically purchase customers especially as it relates to your target niche. A lot of the time the people who build these sites are merely hobbies. Due to bandwidth costs and not understanding how to monetize, they are usually willing to sell for a bargain. The thing to watch out for is the types of affiliate promotions that trend well and what sorts of keywords you think the potential customer base is actualized around. You don’t want to strap yourself with the liability of exorbitant bandwidth especially if you can’t get much in the way of conversions in return for the trouble. At the very least you can always build a database list of the community and use them or future promotions.
Finding a site that operates in an already popular keyword niche or one that you think might become popular soon can be a good hedge. Obviously this entails some research and some sense of what is hot and not in the world and on the web. Some trends or fads can be capitalized quickly and effectively but the key really to this approach is being ready to execute once you’ve done the work by applying principles and strategies outlined in this module.
Joining up with the competition or eliminating the competition can be very helpful for your web business online and can add truly massive value. Consolidating similar interests online into one enterprise is a good way to unify and positively direct cash flow to you and partners. To that end, buying your competitors is a good idea too if you can afford it. Creating market dominance especially in a niche you are in control of is important and can have a lasting and long-term revenue potential that will truly build massive value.
Finally, you can always purchase domains. Still as popular as ever, this also takes a little bit of a knack of understanding trends and having that all seeing third eye into the future to some extent. Many people have made a living by just squatting domains but like anything this takes persistence and research. Being connected and well aware of hot trends and burgeoning trends is the key to success here.