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Create A Successful Marketing Plan From Scratch Resale Rights Ebook

Introduction

Marketing plans are an imperative part of starting any business. They are used as a blueprint for mapping out the manner in which you will be able to achieve your business goals.

A marketing plan is not only necessary for new businesses, as it can be used to help existing programs incorporate the strengths their company currently enjoys in an effort to implement necessary changes or improvements.

A marketing plan can be implemented for a new product or service in which case it is meant to pull together all of the needed elements for an effective marketing start. It is important to have a marketing plan so that you can determine where you are, where you are headed, and how you will get there. It is especially important to have a marketing plan so that you can submit it for things such as loan considerations.

As a whole, you should see your marketing plan as a process for which you have a team whole goal is keeping it simple, developing a time--frame, providing feedback, implementing necessary revisions, and remaining consistent with the mission statement.

The Why

Reason for Having a Marketing Plan

Your marketing plan is a small subsidiary of your business plan. The business plan is responsible for spelling out what your business does and does not do as well as the ultimate business goals. It is more than merely marketing as it discusses your locations, financing, staffing, and strategic alliances. It also includes your vision.

Overall, think of the business plan as the cornerstone for your business. For new marketing or business measures, you need to alter the business or marketing plan. Your business plan should encourage an environment where your marketing plan can grow, thus both should reflect well on one another.

Components

There are many components to a marketing plan. The first component is a mission statement. Following this should be an executive summary. After the executive summary should be an internal or external analysis. You should include objectives after this point, followed by marketing strategies. Once you have determined your marketing strategies you should identify your resources, an implementation plan, a marketing budget, and evaluation methods.

Mission Statement

The mission statement should contain a clear description of the organizational identity, for what the business is meant, as well as which results your organization seeks.

The mission statement should do more than just describe who is a part of the organization. It should reflect upon the internal and external perception in a manner which is understood by all.

The mission statement should speak to what drives the organization and how things are accomplished within the organization. Overall, the mission statement should be simple.

Executive Summary

The executive summary acts as an overview which is readable and concise and summarizes the main objectives of your marketing plan.

The internal analysis provides the background of the company, the current states, future directions, current resources, as well as the strengths and weaknesses of the company. The external analysis includes the economy, the demographics, trends, competition, and target markets. As far as opportunities and threats are concerned, you should understand that the environment will produce both. You should estimate the probability therein based on severe to not severe, as well as likely to very unlikely.

The Executive Summary should be brief, a single page, and located at the front of the marketing plan. It should use short sentences, bullet points, as well as bullet points for the major issues. It should spell out what someone reading your marketing plan needs to know in order to make sense of it all.

The summary should provide readers with a concise description of the upcoming plans for your company while also boiling down your main thoughts. Generally, this summary is written after the completion of the marketing plan.

Competition

You should also list who your competition is, what their products and/or services feature, their pricing, their packaging, and their promotion. You should list the strengths and weaknesses of your competitors and how you are different.

The customers and target markets section should include the current and potential customers, the requirements of the customer as well as the market clusters.
For the marketing strategies you should include the customers, target markets, programs, services, packaging, pricing, and promotion.

Implementation Strategies

The implementation strategies should include the steps, responsibilities, deadlines, and budget. The marketing budget should include the advertising, media, direct mail, databases, printing, production, and possible mailing.

When you are evaluating your market plan you need to understand your success measure, the completion of action dates, accomplishment of goals and strategies, the results, as well as new customers, repeat customers, the average size of your contracts, and revenue.

Size Matters

The size of your marketing plan is dependent upon the size of your company. If you run a small company, you can generally create a marketing plan that is no more than a handful of pages, whereas a large corporation might have a marketing plan that runs over one hundred pages. In either case, the marketing plan should be placed in a binder where it can be referred to at least quarterly, but hopefully monthly. A section can be placed in the marketing plan for monthly reports on things such as sales and manufacturing for the sake of tracking performance as you follow your outline.

A marketing plan should cover the length of one year. This is because markets will evolve, people will change, customers will leave, as will people.

It is helpful to include a section in your marketing plan that addresses two or four year segments. Whether or not you do this, the majority of your marketing plan should address the coming year.

Development

You should make sure that you have a couple of months to write the plan before finalizing and publishing it, even if the marketing plan is only a few pages in length. The development of the plan is the hardest part. Executing the plan will bring with it challenges, but the biggest challenge is deciding what your company should do in the market and how to do it. Generally a marketing plan will begin with the first of the year or with the opening of the fiscal year if they are not the same.

Involvement

Everyone in your company should see the marketing plan. There are many companies who like to keep their marketing plans secret because they are ashamed of them, or they think that the information contained therein provides them with a competitive advantage. However, marketing cannot be done without getting people involved. Whatever the size of your company might be, you need to ensure feedback from every aspect of your company including finance, personnel, supply, manufacturing, etc…
Getting every facet of your company involved in the process is important for many reasons.

Part of having a decentralized company is that you can seek decision making processes that facilitate every member of the organization, in an attempt to ensure that all members feel as though they are a part of the organization.

By allowing every employee to contribute in some fashion or another, they all feel as though they are a better part of the organization and as such work harder to see projects to which they contributed through. Since our company is not facing a crisis, there is no need to employ centralized decision making.

Peak Productivity MRR Ebook

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Introduction

Why Should I Triple My Productivity?

Whether at home or at work, tripling your productivity offers a host of advantages. Who doesn’t want to get more done in less time?

When you’re more productive, every area of your life can benefit. Do you regularly feel stressed out because you’re so overwhelmed by everything that needs to be done? Do you often feel as if you don’t know where to begin with all the tasks on your plate? Tripling your productivity can eliminate this anxiety and stress. As a result, not only will you achieve more, you’ll also enjoy better mental health.

In the workplace, the more you get done, the more successful your work life becomes. If you’re running your own business, this equates to higher profits. If you’re working for a company, higher productivity gets you noticed for all the right reasons. You’ll impress your managers and be first in line for promotion. Even at its most basic level, tripled productivity adds up to three times more harmony in your life.

This applies just as much in the home as it does in the workplace. A lack of productivity at home can lead to stress, arguments and discontent. With better productivity, the whole family can be happier, and relationships will improve. Not only that, you’ll have more free time to enjoy yourself. Who doesn’t want that?

Are you ready to experience these benefits in your own life? Then read on to discover how our expert tips are about to help you achieve your personal best.

Chapter 1 – Creating the Right Environment for Productivity

The first step towards becoming more productive is to create the right environment. You can’t triple your productivity if you’re surrounded by distractions and clutter. Here is some expert advice to help you achieve this goal. Whether you’re working from home or in an office, these tips will get you off to the right start.

Top Tips for Setting up a Highly Productive Office

Creating a workspace that is geared up for productivity is the key to getting more done in less time. Here are some sure-fire ways to give yours an overhaul:

- Remove anything which isn’t related to a project you’re working on right now. Any project more than three months old needs to be removed from your immediate work area. This improves your focus and keeps you productive.

- Make a daily “to-do” list to follow. This keeps your day on track. Break up the day into segments and assign tasks to each segment. One trick used by experts is to add a couple of tasks you’ve already done to your to-do list. This gives you a mental boost and pushes you to accomplish more goals.

- Try color-coding your materials. Colors help to improve your mode and evoke perceptions. This improves your outlook, helping you to achieve more at work. On a practical level, it also helps you to see at a glance what relates to each project. As a result, you’ll save time that would otherwise have been spent searching for things.

- Use a timer. A timer helps you manage your time more effectively and enables you to track your progress. When you’re at work, it’s all too easy to lose a sense of time. This means you can end up spending too long on certain tasks. Decide in advance how long you need to dedicate to a particular job. Then use the timer to track that length of time. This gives you a better sense of how long each task requires to complete.

- Keep your phone close at hand. This ensures you don’t need to leave your seat to answer a call, saving you time.

- Stand up your file folders. Files take up a large amount of space when lying flat. Use a desktop filing box that has a minimal footprint but helps you stay organized. This will also keep important documents within arm’s reach.

- Adjust your computer monitor. Craning your neck to see your monitor impacts on your productivity. Make sure you choose the right viewing angle for you. This reduces fatigue, improves your concentration and, thus, your productivity.

- Think vertically. Your desk may be horizontal, but there’s plenty of vertical space below and above it. Utilize it to the max. Store writing utensils under your desk or use monitor risers to use the space under your monitor. Better desk organization means better productivity.

- Put up family photos. This helps to create an encouraging and positive environment at work. If you’re feeling stressed, seeing the reasons that you go to work helps to boost your productivity.

- Brighten your space. Light has a key role to play in boosting your mental health and helping you to stay positive. This, in turn, makes you more productive. Try to maximize natural light in your workspace.

Follow these top tips and you’ll find that your work environment boosts your productivity.

Working from Home? How to set Your Workspace up for Maximum Productivity

If you work from home, there are multiple distractions that can affect your productivity. Avoid those distractions by setting up the workspace for maximum productivity. Here are some top tips to follow:

- Find the right workspace for you. Everybody works differently. You may find that you work better at your kitchen table or in your bedroom. You might prefer to work by a window or by a wall. Finding the best spot for you is key to getting more done. If you’re setting up a home office, you can design a room that is a highly productive space.

- Set yourself up close to a power outlet. You’ll probably be working from your phone and laptop. This means you need constant access to power. Don’t waste time by having to charge up your devices in a different room or away from your desk.

- Choose a well-lit space. Working in the dark reduces your productivity. Whenever possible, choose a space with plenty of natural light. Make sure you also have a lamp nearby, so you don’t strain your eyes.

Unplug MRR Ebook

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Introduction

It is becoming very challenging to put the phone down. Not only are most people working in front of a screen all day, but most do it at home too. Several people go home after work and sit in front of the TV and browse their phone.

We live a digitalized life. Over 80% of the population owns a mobile device, and 57% of them have more than one type of device. Not only are our electronic devices connected to the internet, but it is also in our car, the fridge, our watch, our games, and even our home. This omnipresence of technology begs the question, how can we free ourselves from an addiction to the digital world?

Here's a short survey that will give you an idea of your relationship with technology. While this is not a scientific survey, it gives you an idea of your relationship with the digital world.

YES
NO
I DON’T KNOW
Do you sleep with your phone next to your bed?
Do you look at social media an hour or less before bed?
Is it hard for you to sit in silence (ex: on your commute or in a car)?
Do you eat most of your meals in front of a screen?
Do you use your phone as an alarm?
Do you check social media while you are at work?
Do you usually check your phone as soon as there is a notification?
Do you turn on the TV when you come home from work?
Do you have a smartwatch?
Would you say that your daily screen time is more than 5 hours a day?
Is looking at your phone an automatic behavior that you don’t always do consciously?
Do you have a hard time falling asleep or staying asleep?
Do you struggle with weight?
Do you have difficulty with your attention or concentration?
Do you check your phone or browse social media when you drive?
Do you sometimes feel like your phone vibrate, and yet there are no notifications?
Do you feel anxious if you forget your phone or don’t have access to it for a while?
Does it irritate you when people tell you that you are not listening or paying attention to them while they speak to you?
Would you consider your electronic devices as your most valuable belongings, something you could not live without?
TOTALS
YES
NO
I DON’T KNOW

Now calculate the totals, what do you notice?

Mostly NO: Great, that means that you have found a spot in your life where you use devices and, they don't use you and admittedly don't govern your life.

Mostly YES: This is a sign that this guide is for you. Your life seems to be influenced a lot by your screen time; you might be losing a lot of time and energy on devices that don't fulfill you. Besides, if you said "yes" to almost all the questions, you are likely an artist at escaping reality. It might be time for you to take control of your life. It won't be easy to unplug, but with determination and patience, you will get there!

Mostly I DON'T KNOW: This is not necessarily a good thing. You might be in denial and unable to be aware of your behavior. This guide will help you be more conscious of your habits and how you can live a more fulfilling life.

Whether you want to completely break up with social media or develop a healthier relationship with technology, this guide is here to help you positively change your behaviors. This guide will help you reconnect with your life. After reading this book, you will be able to recognize the actions that affect your physical and mental health and learn how you can adopt more effective habits to be happier.

You will learn about the current state of the digital world, what the impact is on your physical and mental health. We will explore how you can adopt more positive behaviors with technology while finding a way to reconnect with yourself. The last part of this guide is a 21-day plan that will help you break up with technology for good. But first, let's look at what history is and the current state of our digital life.

Chapter 1: The History and Current State of Our Digital Life

Technology has been changing our lives for years, but it hasn't always been for the best. There is a fantastic advancement in the area of health care where people can walk again or communicate with the assistance of technology. On the other hand, technology can also limit us, especially when we become addicted to it.

The History

While the phone was patented in the 1870s, it moved from being a landline to mobile later in history. It is hard to believe that the handheld mobile phone was mass-produced less than 50 years ago, in 1973. So much has changed since. Texting came about 20 years later (1992), and the iPhone was launched in 2007. With its mass presence, it is so easy to forget how life was before the smartphone.

Another technology that is relatively young in history is the internet. The internet became public on August 6, 1991, less than 30 years ago. It has been with us ever since, improving its speed every year and no longer just accessible on computers.

The Current State

It doesn't matter where you live in the world; screen time is becoming a global issue. Over 45% of the world population has a smartphone (which is around 3.5 billion people); this is more than a 30% increase since 2016.

The screen time worldwide is, on average, 6h42min, with no significant difference between gender. In research done in the UK, 99% of children between the ages of 12–15 are online and have an average screen time of 21 hours per week.

While the World Health Organization (WHO) provided some guidelines for screen time and children, there are no guidelines that exist for adults. It is up to us to decide what we believe is an appropriate time we can spend online. It is probably only a matter of time before the government starts publishing recommendations for health concerning screen time.

The next chapters will provide you with more knowledge about the health impact. These chapters will focus on physical and mental health and how it can be affected by our screen time.

Next Level Linkedin Marketing Made Easy Personal Use Ebook

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Introduction

Welcome to our Next-Level Linkedin Marketing Training, designed to take you by the hand and walk you through the process of getting the most out of Linkedin on behalf of your business.

I’m very excited to have you here, and I know that this will be very helpful for you.

This exclusive training will show you step-by-step, topic by topic, and tool by tool, what you need to know to dominate Linkedin Marketing, in the easiest way possible, using the most effective tools and in the shortest time ever.

This training is comprised of 20 chapters, ready to show you the latest Linkedin Marketing strategies.

This is exactly what you are going to learn:

Chapter 1-What is Linkedin Marketing all about?
Chapter 2- Setting Up A Linkedin Profile That’s Optimized For Business
Chapter 3- Creating An Engaging Company Page
Chapter 4- Using “Content Suggestions” To Find Trending Linkedin Topics
Chapter 5- Creating Effective Linkedin Marketing Posts
Chapter 6- Sponsoring Linkedin Marketing Posts The Right Way
Chapter 7- Creating And Growing A Linkedin Group For Prospects
Chapter 8- Using “Search” To Find And Connect With Leads
Chapter 9- Creating A Linkedin Traffic Ad
Chapter 10- Creating A Linkedin Video Ad
Chapter 11- Creating A Linkedin Messaging Ad
Chapter 12- The Perfect Step-By-Step Linkedin Marketing Plan For 2020
Chapter 13- Simple Linkedin Marketing Hacks To Grow Your B2B Audience
Chapter 14- Tips For Creating Awesome Linkedin Native Content In 2020
Chapter 15- How To Make The Linkedin Algorithm Work For You In 2020
Chapter 16- Powerful InMail Strategies That Work In 2020
Chapter 17- Linkedin Marketing Do’s And Don’ts
Chapter 18- Linkedin Marketing Premium Tools And Services To Consider
Chapter 19- Linkedin Marketing Success Stories
Chapter 20- Linkedin Marketing Frequently Asked Questions

Well, it’s time for you to start getting the most out of Linkedin, on behalf of your business.

I know you'll love this training.

Chapter 1: What is Linkedin Marketing all about?

Linkedin Marketing is the use of the Linkedin platform to promote a business, a brand, a product, or a service. You can also define it as a collection of online marketing strategies that are more effective when applied on the Linkedin platform.

But what is the Linkedin platform, and what makes it great for online businesses and marketers? Let’s find out!

What is Linkedin?

Linkedin is a social media site for professionals and businesses. It offers the same social features that you’ll find on other popular social media platforms, with a focus on professional content, business information, and career development.

How Does It Work?

Contrary to other social media sites, Linkedin doesn’t encourage casual interactions and entertainment.

In fact, Linkedin offers a much more restricted social environment that encourages professional interactions and a heavy focus on business-related content, which works perfect for its intended audience.

When you create a Linkedin profile, you are prompted to include information that would be relevant in a professional setting, such as your work experience, your educational background, the languages you know and speak, and your career highlights.

This information will help you to connect with other users, which create networks based on similar career paths instead of interests.

You can also connect with companies as well as to create company pages. The key difference here is that you can use company pages to do actual business activities, such as contacting leads and finding recruits.

Linkedin also encourages content generation and sharing. The content that you can share on Linkedin has to be content directly related to your industry and that is relevant to your contacts.

Other social media features such as groups are also intended to help users create a network of like-minded professionals working in similar industries and following the same career paths.

In the end, Linkedin is all about creating opportunities for people and companies to do business the easiest way possible.

Why Should You Consider Linkedin for Marketing?

Linkedin is a much more focused platform that makes it easier for people to market a brand or products because that’s what the platform is all about.

By creating a profile that highlights your authority and sharing content that is highly relevant to your industry, you’ll be able to build a network of real people that will grow interested in your offers.

Another big, great advantage of Linkedin Marketing is that the platform is very good at detecting spammers and fake businesses, which means that you don’t risk getting your content made irrelevant by a saturation of poor content, unlike in other platforms.

What Benefits Can Linkedin Bring For Marketing Your Business?

Creating a company profile for your business on Linkedin provides you with credibility that is unparalleled by other platforms, where anyone can create low-quality company profiles to deceive customers. Quality and trust matter on Linkedin, so this is the best place to build an online presence for your business.

Linkedin makes it easy to identify, qualify, contact, and capture leads. This is because everyone specifies their strengths in their profiles, so you’ll know in advance what it is they are looking for and what type of products or services matter to them.

Linkedin also streamlines communication with leads because it encourages direct, to-the-point communication about the business at hand.

Linkedin also has an advertising service that is perfect for any business because it is cost effective and lets you hyper-target the audience that you want to reach.

What’s The Future For Linkedin Marketing?

Almost 80% of marketers agree that Linkedin is the most effective social media platform for marketing, which means that more and more brands, including yours, will be joining the site in the future.

Also, Linkedin is introducing slight improvements and changes to its front end that improve instant communication between users, which increases engagement.

So if you’re ready to take your business-to-business results to the next level, then stay tuned, because we’re about to get started!

Arthritis Pain Remedies PLR Ebook

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Introduction

Arthritis is a condition that can cause a plethora of symptoms, including deterioration of muscles and joints, a reduction of use in your main joints, and of course, severe pain.

Some cases of arthritis, like rheumatoid, can affect the immune system as well. There are constant and active studies on the conditions and your doctor knows the best treatment options for your specific situation.

Fortunately, on top of the modern medical treatment of arthritis, there are a few different things you can do daily to reduce and relieve the symptoms. Some studies have even shown that some of these all-natural treatments can even diminish symptoms of different types of arthritis!

In the following report, we will discuss 10 of the most widely used, all-natural forms of treatment for your arthritis symptoms. Most of the following treatments can even be done in the comfort of your own home, and can be combined with current medical treatments you may be receiving.

Hopefully, with implementation you can begin to live a healthier and more pain-free life with arthritis.

Let’s begin!

Important Note: It’s important that you seek the advice and approval from your health care provider prior to making any drastic changes to your diet, exercise, or supplement intake.

Tip #1: Regular Exercise

Exercise is vital to keeping those joints and muscles elongated, warmed up, and moving. Make sure to always discuss your weight and exercise routine with your physician before following any workout plan.

Keep in mind that exercise doesn’t have to mean 7 days at the gym pumping iron and running on treadmills. Regular movement, whether it’s walking around your home or participating in aerobic classes at your gym, does wonders for arthritic pain.

In the past, it was thought that exercise made arthritis pain worse, but this has been shown to, not only be untrue, but quite the opposite. Daily workouts help to build and maintain a strong and healthy cardiovascular and muscular system.

Beyond the strengthening and stretching you get from exercise, maintaining a healthy weight contributes in many other ways as well, such as reducing the strain on muscles and joints. If you are overweight, it is important that you set goals with your physician to reach your optimal healthy weight and that you set yourself up for long-term success, rather than short-term results.

Laura Robbins, Senior Vice President of Education and Academic Affairs at the Hospital for Special Surgery in New York, says that for every pound you lose, you reduce the pressure on your knees by four pounds.

In fact, Roy Altman, MD, Professor of Medicine at the University of California, has seen symptoms of arthritis completely disappear from patients that have lost ten to twenty pounds of excess weight.

Along with the symptoms of arthritis, you will be improving your overall mental and physical well-being, helping to control other ailments your body may face as you age. A strong heart and a strong mind can do wonders for pain management!

Tip #2: Hot & Cold Treatments

One of the main natural treatments for arthritis include hot and cold treatments. There are several different types of arthritis so make sure to ask your doctor which will be better for your specific symptoms.

Cold Therapy helps to reduce joint swelling and inflammation. This type of treatment is most often recommended to rheumatoid arthritis sufferers, but can help others as well.

You can alternate hot and cold treatments as needed but always monitor how your skin reacts and adjust or discontinue as needed.

Cold treatments should be limited to 20-minute sessions. Here are several cold treatments used:

Use a cloth covered bag of ice applied to the painful area.
Submerge the joint in an ice bath.
NOTE: Check with a physician before submerging, especially if it is a large area of the body.
Simple cold packs kept in fridge or freezer, applied when needed.

Heat therapy is often good for all other types of arthritis, as well as, in conjunction with cold treatments. The heat relaxes your muscles and helps blood flow to the affected area.

Heat treatments should be monitored and adjusted depending upon your body's reaction.

Here are several heat treatments widely used by arthritis sufferers:

Start your day with a hot bath or shower to get your blood flowing and joints relaxed.
A warm paraffin wax to affected joints. (This can often be done by a professional to monitor wax temperature.)
Apply a heating pad, heat pack, or other warm heat source to the affected joints.

Always make sure, when using heat therapy, to maintain a comfortable level of heat.

Hot tubs are also excellent ways to cover larger areas of the body, but always check with your physician first as they can be dangerous for those with certain health conditions.

Referral Marketing PLR Ebook

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Introduction

If you’re looking to maximize exposure and profits while consistently working towards acquiring new customers, there is no better way than with referral marketing.

Referral marketing is all about encouraging people in your niche to share your products and services. This can include customers, influencers and thought leaders in your market.

Ultimately, there is no easier way to better position your brand and leverage your existing customer base than to design a referral system that actively encourages sharing.

There are many ways to create a referral system for your business. You could choose to compensate referrals based on a specific cash value, credit towards purchases made on your shop, or other incentive-based offers that motivate people to share your products and services amongst their own inner circles.

The problem is, many people don’t spend enough time analyzing what is currently working in their market so they can design a referral program around what is likely to move the needle.

Worse, many businesses overlook referral marketing altogether and do little more than set up a basic affiliate program and hope it will help them expand their outreach.

Build it and they will come simply doesn’t work when it comes to creating a successful referral program. The key is to analyze your market so that your platform will attract the right customers.

While a basic affiliate program is a great asset to your business and can help elevate your platform and broaden your outreach, it’s only the beginning. There are many other ways to utilize the power of referral marketing and that’s what this special report is all about.

I’ll show you how to connect with your most loyal customers so you can motivate them to spread the word about your business, while setting yourself up for long-term success.

Are you ready to maximize your profits and level-up your game with referral marketing?

Let’s begin!

Become Share-Worthy

When it comes to taking advantage of the power of referral marketing, it all begins with ensuring your business is share-worthy.

The goal is to persuade existing customers, thought leaders and influencers to promote your products and recommend them to others. So, the better you structure your business to appeal to your target audience, and the more excited you get people, the easier it will be to launch your referral program.

Think about it: if your products and services don’t include a clear brand message that tells a potential customer exactly how they benefit from purchasing from you, chances are your affiliates will have to do way too much work to get the sale.

Remember, it’s not their job to persuade a prospect into making a purchase – it’s yours.

The key is to get your customers excited about your message so that they are motivated to spread the word. You can do this several ways, including through monetized campaigns (affiliate programs, rewards or other incentives), and of course, by creating a product that stands out in the market, is in-demand, and solves a specific problem.

Regardless of your strategy, you need to make sure that you focus on highlighting the benefits of your product or service. You’ll want to spend time working on a killer sales page while fine-tuning your shop or business landing page so that it offers a positive user experience.

Simplicity is key! You want potential customers to land on your page and get excited about what you have to offer. At the same time, your referral program should follow this same format.

And above all else, making sure that your customers are happy and that they feel you are a quality provider is essential in generating new business and persuading others that you’re worth recommending to their friends, family or colleagues.

Focus on over-delivering and exceeding expectations!

According to recent surveys and statistics, 62% of people do a thorough internet search before buying a product. They want to see what actual customers have to say about a company before handing over their money.

In addition to reading ratings and reviews, 90% of buyers rely on brand recommendations from people they know. Just think about the last time you made a big-ticket purchase. You probably asked around to see what people recommended, right?

At the very least, you likely spent some time reading through reviews and feedback left by people who had already purchased the product you’re considering. So, it’s important to make sure that if someone searches for your product or service, all they see are glowing testimonials and positive feedback. You do this by over-delivering and providing the best user experience possible.

With every customer transaction, you want to encourage them to share your product with others, either directly or indirectly through their social media platforms and outreach.

Here are a few ways to get started:

Customers always appreciate a discount, or you can even give them a gift just for providing their feedback.

For those who are more interested in boosting their internet clout, offer to do a shout-out to their social media page in return for a testimonial or share.

A testimonial-style video created by satisfied customers can become instrumental in convincing new customers to take a chance on your products or services.

Take time to share positive feedback you receive on both your business website and social media accounts. Give potential customers as much opportunity as possible to see how customers are responding to your services.

Word of mouth might be the most important part of your marketing since 75% of people have little faith in traditional advertisements. Genuine endorsements from people they know or respect will go the distance.

After each transaction, find a polite and non-intrusive way to ask customers to tell their friends and family about their buying experience. On average, people are four times more likely to do business with you if they were referred by a friend!

Network with Influencers

Social media influencers and thought leaders are, without a doubt, incredibly valuable partners when it comes to helping you reach new customers.

Influencers are people on social media with a strong following. Their followers rely on them for advice on what products they should and shouldn’t buy. Many of these influencers do this as a full-time job.

The Most Effective Marketing For The Least Investment MRR Ebook

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The Most Effective Marketing For The Least Investment

YOU CAN SAVE MONEY AND GET SUCCESSFUL MARKETING

Marketing any product anywhere costs money. The amount of money it costs ranges widely, especially in terms of the "real" world offline. Yet, online, you do not always have to spend a lot of money to make a good amount of money.

In fact, you may be able to market your product, no matter what it is, using a variety of the most successful marketing tools without spending a lot of money at all.
It is often important to consider a few out of the box ideas for marketing in this manner, especially if your goal is to save money. The first step is to know your product in and out, to know what makes it so good compared to other products out there and know why people should buy from you. Knowing this will help you to be an expert on the topic, which means that anyone you come into contact with can be a potential client for you.

Once you have a foundation of knowledge, implement any and all of these methods to increase your product's sales-ability.

GETTING IT ONLINE

Getting your website up and running should be your priority. This can be done any way that you would like to. If you have the skill to set up a website on your own, go for it. Remember to keep your budget low by not investing in a lot of graphics or over the top features you won't use anyway.

GOOD CONTENT COUNTS

One of the key elements to selling your product will be to convince the reader who visits your website that you have something they can't live without and simply must have. Therefore, as you create your website, keep in mind that you do need to have excellent content and all of the information they are looking for.

For example, if you are promoting a product that is an all natural solution to diabetes, you need to have pages dedicated to what diabetes is, symptoms
and medications. You then need to have information that depicts what your product is and what it can do for those who are suffering from this illness.

Just as important is not to overinflate your product. People are not dumb; they realize when someone is selling something to them and when they are getting a great product with good potential. Therefore, keep the banner ads and flash designs to a minimum.

You also don't want to over sell your product by guaranteeing results that you can't possibly guarantee. For example, you don't want to tell everyone that your product is capable of curing their diabetic condition within six months of use. Not only is this false advertising, which could help you end up with a lawsuit, but it is not believable and will turn people away instantly. Give facts and figures you can back up. This will impress them.

KEYWORDS ARE A MUST

As most Internet marketers know, using good keywords in their product's website is important. The keywords will help you to get online so that people can find you. Later, you will find services to help you increase your product's website's traffic, but while you are creating your website keep keywords in mind.

If you haven't written anything for your website with keywords go back and fix this problem. Most Internet marketers recommend at least a 2 percent density. It is not important to go overboard with the keywords, just to include them so that the search engines rank you well.

Those who are unsure of the right keywords to use for their product don't have to look too far to find the options they need. Here are some ways you can beef up keywords without paying a lot for it.

A free keyword tool can help you to find out what keywords are out there that people are typing into search engines to find your product. Some of these could be ones you haven't thought about which could give you an excellent advantage.

One free keyword tracker tool used by many is Wordtracker's tool at: http://freekeywords.wordtracker.com/ . There is no cost and it gives you a good place to start.

If you are very concerned about your competition, you may want to watch them. Find out how well their website is doing in terms of keywords and traffic. You can do this by using a couple options. First, for keyword help try KeyCompete.com . This is not a free service but one that is low cost and helps you know what's happening with your competitor. Another option is Compete.com where you can learn how well your competitor is doing in terms of traffic.

SALES PAGES

The key with getting your website online and running is just to do it. You need to get it up there with great content first so you can begin to promote it. One question often asked is if you should use a sales page.

This is really a decision you will need to make. Some products do better with these long, sales ads. They work well for those who are selling a product that is heavily available through other providers. You may have luck with this product but only if it is written well. In other words, have a professional develop a winning sales page for you. This will need to be something that converts visitors.

Motivation Power MRR Ebook

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Motivation is a state of mind. One minute it can be there providing you with inspiration and energy to do something and the next minute it can be gone. So in this book you will learn ways to give your motivation a boost when you need it and also to stay motivated for as long as possible.

In order for you to master your motivation levels it is essential that you know what motivation really is and how it works and the first chapter will explain this. It is also important for you to know what causes low motivation levels so that you can take steps to prevent these from happening. Chapter 2 has you covered there.

To get your motivation levels up as high as possible you need to set goals. We have devoted Chapter 3 to explaining how you can set goals that will motivate you. If you get this wrong then it will probably be very tough to find the motivation that you need to accomplish your goals.

The next three chapters are crammed full of tactics and tips for a quick motivational boost that we encourage you to apply to your life. Some of these are very easy to implement and have an instant impact. Others will take practice and time.

Keeping your motivation levels high each day is the subject of Chapter 7. In Chapter 8 you will learn the best habits to keep yourself motivated and in the final chapter you will find our recommended best practices for motivation.

When you can develop strong self motivation it is one of the most important things that you can do because it will maintain your interest and secure your commitment to achieving a goal or completing a task.

People often have doubts about their ability that they have to complete a goal successfully or not. Motivation is what drives them forward whatever obstacles and barriers they face. The reality of life is that we always do the things that give us the most pleasure with very little motivation. So you need additional motivation to drive you forward when you are trying to achieve things that do not naturally seem pleasurable to you.

Self motivation can often supply the required discipline required to achieve things that seem difficult or uncomfortable to you. The higher the levels of self motivation that you have the more likely you are to complete any task and achieve any goal.

A good definition of motivation is the force within that drives us to take action. We are born with certain drives instinctively such as the motivation to drink water and eat food. If we didn't have these kinds of motivation we would die of thirst or malnutrition.

The psychological experts define motivation as being an emotional force that compels us to do something. They also believe that there are cognitive, logical and social influences which determine a person's motivation levels.

A definition of motivation that we recommend is that it compels you to make changes in your life and is the driving force behind this change. With the motivation tips that you will be learning in this book you will be able to achieve anything that you want and become the master of your own destiny.

The Three Components of Motivation

To help you to develop your motivation you need to fully understand it. There are essentially three components of motivation which we will talk about now. When you want to achieve a goal, just having a strong desire is simply not enough. You need a level of motivation that will enable you to overcome the obstacles that you are inevitably going to face.

The 3 Components of motivation are:

1. Activation
2. Persistence
3. Intensity

Motivation Activation

The activation stage of motivation is where you have the desire to accomplish something and you take some action. As an example let's say that you wanted to lose 15 pounds in the next few months. Your motivation comes from how you see yourself looking and feeling once you have achieved this goal. So the action you might take could be to start on a new diet plan or just simply commit to eating healthily and cutting out the junk food over the next few weeks. Activation is anything you do to try and achieve your goal.

Motivation Persistence

Persistence and motivation go hand in hand. When you first start to try and achieve a goal you are likely to be excited and eager to get started. After taking those first steps you may find they are really challenging and you feel like giving up. Persistence will help you to keep going no matter what. Modern life is full of many distractions and you need persistence to ignore these distractions and stay focused on achieving your goals. In order to achieve the level of persistence that you need you will need to practice the techniques that you find in this book.

Motivation Intensity

Motivation intensity is best described as the amount of effort that you reply when trying to achieve your goal. It is possible for two people to have the same level of motivation to try and achieve the same goal, and even have similar persistence levels. But the different levels of intensity will determine which of the two people will achieve their goal the fastest.

You probably know people that always move slowly and steadily towards achieving their goals a little bit at a time. We like to call these people “plodders”. Then there are the “expeditors” who do everything at a rapid pace to try and achieve their goals in the fastest possible time.

We recommend that you look for the middle ground between these two. You need to go faster than the plodder but not as fast as the expeditor. The problem with being an expeditor is that it is easy to make mistakes because you have not concentrated enough on performing the task properly.

Expeditors can also suffer burnout very quickly. You do not want to be a plodder either, because things will not happen fast enough for you and you can easily lose your motivation.

Understanding the Source of Motivation

Motivation can either be intrinsic or extrinsic. Your motivation can come from within or it can be influenced by external desires. With intrinsic motivation you want to achieve something because it will give you personal pleasure. An example here could be doing something for your partner because you get a very warm feeling inside from doing this.

When you use intrinsic motivation you are never seeking recognition from the outside. It is all about the internal pleasure from within. Extrinsic motivation is the complete opposite of this. You are looking for external rewards such as money, recognition, status, and respect from others etc.

There are actually three sources of motivation. These are needs, instincts and arousal. Let's take a look at each one of these in turn.

Needs Motivation

There are a number of theories about needs motivation. The most obvious examples of this are drinking water, eating food and sleeping.

Instincts Motivation

Humans have behaviour patterns that are pre-wired and they will become activated when a specific external stimuli is applied.

Arousal Motivation

A person with high arousal levels is more likely to do something risky like skydiving than someone who has low arousal levels.

In the next chapter we will take a look at what causes low motivation levels...

Do you feel that your motivation levels are just not strong enough? It is often the case that people with high levels of motivation label people that have lower levels of motivation as lazy or even stupid. The truth is that there are a number of factors that can affect the levels of motivation that a person has. Having a low level of motivation is rarely anything to do with laziness or intelligence. If you find yourself with a low level of motivation then the good news is that you can usually always fix this. By practicing the techniques you will find in this book you will see your motivation levels rise steadily. There are four main factors that can cause low levels of motivation. These are habitual behaviours, habitual beliefs, health problems and quirks in personality. Some people will fall into more than one of these categories and that's ok. If you think that you fall into more than one category please don't be alarmed because you can fix this.

Habitual Behaviours and Motivation

A habitual behaviour does not have to be based on a specific belief; in fact most of the time habitual behaviours have no real foundation at all. They can be just something that you have done for a long, long, time and you may feel that these behaviours are impossible to break. This is not the case.

Let's take a look at a habitual behaviour example. As a child growing up you were encouraged by your parents to eat a lot of sugar based foods because they believed that these were essential for your energy levels. Your parents didn't believe in healthy eating at all and felt that these kinds of foods would leave you lacking the energy that you needed.

When you become an adult you realized that healthy eating was the right thing to do. Even with the strongest motivation you found it difficult to break the habitual behaviour of eating sugar based foods. It took a great deal of practice and persistence for you to finally break the habit after a few weeks. We all have habitual behaviours that we are slaves to and are difficult to break. The only real way to break these habits is through determination and persistence. So if you had the habit of continuously eating sugar based foods and wanted to lose weight, you would have to break this habitual behaviour first before you was able to achieve your weight loss goals.

Habitual Beliefs and Motivation

A habitual belief is something that you have held onto for a very long time and you believe it to be completely true. You could have developed this belief as a child and over the years you have made it stronger. Not all habitual beliefs that you hold will be true or support your motivation levels.

If you want to increase your motivation levels it is important that you take a look at your beliefs to see if any of them are holding you back. If this is the case then you need to look carefully at these beliefs and critically analyze whether they are true or not. In a number of cases these won't be true and will just stifle your motivation.

Let's assume that you believe you are not a good looking person and just average. You also are a few pounds overweight. How likely are you to be motivated to lose the extra weight if you hold the belief that you are just average looking? It is not very likely is it?

After all it doesn't matter how thin you are you have the belief that you are not good looking. So why bother losing the weight? From this example you can see why habitual beliefs can really stop you driving up your motivation levels. Usually these beliefs are not true and sometimes they are not even logical.

Getting A Better Nights Sleep PLR Ebook

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Did you know that sleeping at least eight hours a night decreases the risks of obesity, cardiovascular disease, and type II diabetes? Good quality sleep is an essential component of your good health. Sadly, it’s also one of the last things most of us think about when trying to increase productivity.

However, just like eating right, staying hydrated, and exercising moderately, getting a better night’s sleep should be one of the first improvements you make to create a healthy and productive lifestyle for yourself.

A better night’s sleep will also help you reduce stress, improve your memory, and boost your mood – in addition to all the physical health benefits. When you think about it, the idea of losing weight, being healthier, and reducing stress just by sleeping better at night sounds like science fiction. But it’s not. Let’s learn more about how you can get a better night’s sleep so that you can get all these benefits.

How Much Sleep Do We Really Need?

You’ll see a lot of people claim that they don’t need much sleep. However, the truth is most of us need a lot more than we get. There are a few lucky people who, due to their genetics and a rare gene mutation, can function normally on just six hours of sleep each night.

But, six hours is still a good chunk of sleeping for many people today due to the high demands on time. Let’s explore more about how much sleep you really need each night and then learn how to ensure you get it.

Sleep Seven to Nine Hours Each Night

When it comes to getting enough sleep, while it does vary slightly for different people, most of us (as adults) need between seven and nine hours of sleep each night. The only way to be sure that you’re getting enough sleep for yourself is to experiment, but start with the longest period – not the shortest.

Sleep Quality Matters Too

Technically, a person getting enough sleep each night should be able to fall asleep within about 20 minutes without any issues and wake up within 20 minutes when the alarm goes off without much of a struggle. Then, you should be able to get through your day with enough energy to be as productive as you need to be.

About Segmented Sleep

Some people have experimented with the idea of sleeping in two chunks instead of one long night. This idea has come about mostly because many of us have lifestyles that aren’t conducive to sleeping nine hours a night, and history shows that two sleeping shifts were common in some households in the past.

During the most extended sleeping, prehistoric people would visit friends, have sex, pray, and do other calming activities during the sleep break. Not much can be done without sunlight, so nothing too active. Then after a couple of hours, they would go back to sleep until sunrise.

The main thing to understand about that past is that we did not have electricity then, and therefore night-time was longer due to not having artificial lighting. With this standard, they were often really sleeping about ten hours a night, in two approximately five-hour shifts. Additionally, people did not have regular jobs like they do now and instead lived off the land, and their time was used differently.

This method of sleeping can work for people who don’t need or want to live in the daily schedule that exists for most people who have typical day jobs and a normal nightlife. So, if you have an open schedule, it can work for you. Aim for two five-hour shifts, which should result in at least the seven to nine hours of sleep you need each 24 hours.

The main thing to do is to figure out what works best for your lifestyle. More than likely, due to how people live today, it’s easier for you to stick to a regular night-time sleeping schedule and daytime working schedule.

However, don’t force it; if you try something and after a couple months, you’re not experiencing the good health and energy you hoped, try something new. Regardless of when you sleep, getting your sleep environment right is the ultimate way to ensure you can get the quality sleep you need.

Getting Your Sleep Environment Right

No matter what time you plan to sleep, creating an environment conducive to sleep is essential. You really do need to ensure that wherever you sleep is the right temperature, is comfortable to sleep in, and makes you want to sleep. That really does mostly start with your mattress.

Get the Right Bed and Mattress

Choosing the right mattress to sleep on requires that you know your budget, your sleep position, and understand your own physical conditions that may interfere with your ability to sleep.

Know the Type of Mattresses You Like – If you like a bed with some bounce to it, you’ll need to choose an innerspring mattress, while if you like a firm mattress, you’ll want to choose memory foam. If you like something that offers both, you can choose an innerspring mattress with a memory foam topper. Some mattresses are filled with air, like the Sleep Number bed made famous by night-time commercials and the bionic woman; this allows you to control the firmness of the mattress along with your partner.

Know Your Sleeping Style – Believe it or not, the position you like to sleep in matters in terms of the type of mattress and pillows you buy. For example, if you want to sleep on your side, you may need an innerspring over a foam mattress because it may lessen the pressure points you feel on your hips and shoulders. If you sleep on your tummy, you will need a firmer mattress too, because you don’t want to suffocate inside a soft memory foam option.

Sleeping Temperature – If you tend to be a hot sleeper, it’s essential to be mindful of this when choosing a mattress. Many memory foam mattresses have a reputation of warming up quite a bit and causing people who are hot sleepers to be even hotter. If you really want a memory foam but you’re a hot sleeper, find one of the newer “cooling” options.

Dealing with Allergies -- If you have allergies to dust, pets, or the environment, finding a mattress that doesn’t add to it is very helpful. Memory foam is antimicrobial, as well as resistant to dust mites and mold. Innerspring mattresses will need to be covered with an allergy-resistant cover to help avoid the same problems. If you do have sensitivities, you’ll also want to check whether your choice is certified regarding different materials.

Don’t choose something as important as a mattress on the spur of the moment. Give it a lot of thought and go to real stores to try out a mattress before ordering. Try to purchase mattresses that offer a long return option so that you don’t waste your money. A good mattress should last between five and ten years.

Set the Room Temperature Colder

This is one of the more difficult parts to control because it will affect your budget, and it really depends on what type of home you live in. But, the ideal temperature for most people to sleep is about 60 to 67 degrees Fahrenheit.

Im Checklists Lead Sources Personal Use Ebook

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Checklist 1 - Get More Leads From Your Blog

Blogging makes you an authority in your field and gives people an inside look at your workplace and its nature. This checklist guide will show you how to get more leads using OptinMonster which will work for on any WordPress Theme. If you use professional page builders and themes that include these “Popup” features you can use the services you already own. The important part is to have a popup form, sidebar form and in content form for maximum optin conversions.

A) POPUP FORMS:

1 You have to use OptinMonster to create a WordPress Popup plugin for your blog. Here is how to do it:

Step #1: First, Build Your Campaign

2 Get logged in to your OptinMonster account and went to the dashboard.

3 Now from the dashboard, click on the green-coloured button with Create campaign written on it.

4 After this, you'll be asked to choose a campaign type. , click on the Popup option, as you want to create a form.

5 Now, you have to choose your campaign template by hovering your

Checklist 1 - Get More Leads From Your Blog

mouse over to the design you like and tap on Use Template.

6 Finally, name your campaign and mention your website for which you want your popup form.

Step #2: Set The Display Rules

7 Now choose your display by clicking on Display Rules present at the top of the page, after which a tab will appear.

8 Configure your display rules as you want them and hit the green Save button.

Step #3: Go On And Publish It

9 After following all the steps mentioned above, hit the Publish button present at the top of the screen and wait until it turns Live.

10 Now select the Save button, and scroll down to Platform option and choose WordPress.

11 Hit the Go Live button from there and here is your popup button is ready and will appear on your website.

Checklist 1 - Get More Leads From Your Blog

B) OPTIN BOX IN THE SIDEBAR

12 Use OptinMonster to create this sidebar. Open it, and create an inline campaign by tapping on Create campaign button.

13 After creating your campaign, you have to design your sidebar and publish it.

14 Now, go to WordPress Admin>OptinMonster>Campaigns tab view.

15 Sync your campaign with your site by selecting Refresh Campaign from there.

16 Now tap on Go Live link and your sidebar campaign will be visible there.

17 The final step here is to add OptinMonster Widget in the Admin section of your site. That’s it, your opt-in box in the sidebar has been created.

C) OPTIN BOX INSIDE THE CONTENT

18 First, you have to create an inline opt-in form by tapping on creating a campaign button in OptinMonster and then set its template, build your campaign and save it.

19 In the next step, go to the Publish tab and change your status from

Checklist 1 - Get More Leads From Your Blog

pause to live, now scrolling down, and click on the Campaign Embed option. A code will appear, which can be copy-pasted to whichever location in content, you want your opt-in box to appear.

20 Now, create lead magnets for your campaign box by going to the edit section and clicking on the Display Rules.

21 Select current URL path and insert URL for your blog post there and hit the Save button. Now, this feature box will appear in the content of your blog post.