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Social Media Marketing Manager MRR Ebook With Video

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Social Media Marketing Manager

A blueprint for running a successful Social Media Marketing business.

What Social Media Managers Do?

A social media manager simply manages the social media networking and marketing on behalf of individuals and organisations.

Social media is this year's black and the most cutting edge form of marketing and networking. Why? Because it takes us back to basics, back to real time two way communication.

Done well it is about communication to and from a service or product provider and customers. It is about finding out the needs of the customer through direct communication and following trends. This is done through various platforms like blogging and websites, networking sites like Twitter and Facebook, video and podcasting sites, online radio blogging and live streaming sites, customer reviews and book-marking sites. After all, you only have one reputation.

As you can imagine, that takes quite a bit of work, some technical skill, an ability to write well and the discipline to maintain it all. Many businesses do not have the time or are lacking some of the skills to do this well. Some people would argue that unless these platforms are maintained regularly and kept dynamic and fresh that it is better not to do it at all. It is also important that businesses understand web etiquette and best practice when making posts or submitting articles and videos.

A social media manager has a number of roles and can offer a wide range of services.

These can include training individuals and organisations or managing the whole thing.

Management involves:

- helping people to set up a social network package
- explaining the interconnections between the various platforms
- creating a routine and schedule for posting
- helping to streamline existing routines
- making them more efficient or partially or completely managing all of
the social media and networking

A social media manager becomes the front line of customer service and can pick up communications from existing or potential customers and feed them to the appropriate person.

The manager can also keep an eye out for any potentially damaging or incorrect information that is being posted by others. A good manager will gain an excellent understanding of the business and be able to spot opportunities as they arise, plant seeds and connect with the right people. He or she can deliver content, build links, network and translate digital information from the online community.

A good online presence is not about just having a website or ranking well on Google anymore, you need a presence on sites such as Twitter, Facebook, Linked In and You Tube. Your blog is where people will go to make sure you are current and credible but it also floats your site.

Good managers are passionate about social media are there to help their clients to have success online!

Social Media Manager Qualities

1. You understand technology, but you love people. Social media technology is a means to an end, that end generally being to communicate effectively, build trust and foster community.

Social Media Managers are usually outgoing people who understand what social media can do and want to use it to reach out to people — friends, customers, clients, people with similar interests, etc.

2. You possess intellectual and emotional curiousity. Sure, you’re supposed to know stuff — your company’s business, details about products and services, problem resolution procedures, etc. — but your real strength is the desire and ability to look at things from another person’s perspective. Empathy. The best customer reps have it; for a social media manager, it’s imperative.

3. You’re thoughtful, not impulsive or reactive. Being a social media manager is about more than tweeting positive thoughts and virtual brand-building. There’s a lot of pressure. Many organizations aren’t totally sold on social media, measuring its impact (especially short-term) can be difficult, not all your co-workers may be “getting it,” and dealing with crises (or even just haters) can test your patience. If you can handle these types of things, you may be able to handle the stress that comes with being a social media manager.

4. You think strategically (and communicate the strategy). An effective social media manager understands an organization’s social media goals and attempts to measure results against them. Equally important, they know how to convey strategic goals to colleagues.

5. You are a team player, not a soloist. There are some giant egos in the social media business, a lot of self-proclaimed “gurus” who amass a lot of Twitter followers and land numerous speaking engagements. Many would make lousy social media managers because they see themselves as superstars or saviors. A good social media manager freely gives out credit for successes to teammates and accepts blame for failures.

Introduction to Social Media Marketing

Why Social Media Marketing is Profitable

Why – put simply Social Media is profitable due to the numbers, which means that anyone can reach an incredibly large number of people without spending thousands of dollars on television advertising.

- YouTube: 1 Billion views per day
- Facebook: 400 Million users
- MySpace: 200 Million users
- Twitter: 100 Million users

Interaction

What you are doing is building relationships with potential clients (without necessarily trying to directly sell to them) this helps those potential clients to buy from people that they know and trust.

- People buy from people (not faceless businesses)

Growth

With the recognition of the importance of Social Media Marketing businesses are investing more as they realize its potential to lead to additional revenue streams, and to brand themselves online.

- High Growth Potential

Speed

Social Media Marketing is very, very fast. So not only can you reach a massive audience, but you can do so in a very short time. Due to the nature of Social Media Marketing it is also Viral – get your messaging right and other users will spread it across their own networks.

- Fast & Viral

What Social Media Marketing Can Do For Clients

- Brand them as an individual, product or business
- Create a large network of potential clients
- Build a responsive email list
- Drive large amounts of traffic to their website

Things to avoid

- Hard Selling

Few people respond to a hard sell. Remember that people buy from people so building relationships is the key to success in Social Media Marketing.

- Selling too soon

First concentrate on the value offering, content, branding, trust and the relationship, then people will be ready to buy.

- Spamming

Building a network to then simply send messages containing links is considered an abuse of the ethos behind Social Networking. Avoid it. It can get accounts banned, and at the least can destroy reputations and branding.

- Using Automation Software

Since Social Media Marketing involves personal connections, it is very difficult to make those connections if you let a computer do the work for you. Some tools have their place in helping you to stay organised, but see them for what they are tools. You still have to do the work.

The Social Media Marketing Jigsaw - Where Facebook Fits

Facebook has incredible potential – almost 60% of all Americans have a Facebook account. Facebook is one of the fastest ways to build a fanbase (a network) of people who know, like and trust your client.

You can create FanPages with unlimited numbers of fans.

Facebook is viral – your clients messaging can spread in seconds across other Facebook account owners networks.

Facebook is easy to update. Change a Status Message, Post to your clients Wall or add a video an all of their Friends will learn about it. Facebook is also personal. It is how people get to know your client in a more personal way than is possible through their website.

Back Therapy MRR Ebook With Video

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Back Therapy: Tips for Dealing & Living with Back Pain

Back pain is one of the most common health problems experienced among people. Eight out of ten people will experience back pain some time in their life. It is estimated, that about thirty-one million people in America suffer from lower back pain. The American Chiropractic Association has stated that low back pain is the single leading cause of disability worldwide and that eighty percent of the population, at some point in their life, will experience back pain.

Back pain can be caused by pretty much anything. The wrong movement or even a normal repeated movement can cause back pain. The most common reasons for back pain are ruptured or bulging disks, arthritis, scoliosis, osteoporosis and strained muscles or ligaments. Poor posture, lifting an object that is too heavy or the wrong way, muscle spasm or an abrupt movement is also common reasons for back pain. Cancer and infection such as shingles can also contribute to back pain.

Whatever the cause, it’s important to seek medical advice to find a way to treat it. Most back pain may go away on its own, but others need proper treatment and/or medicine. It’s crucial to note that some back pain may never go away. The good news is that there are ways to deal and live with this pain so you can live your life in the most comfortable way.
Assess Your Lifestyle

If you have started experiencing back pain, the first thing you want to do is assess yourself and everything around you. There are simple ways you can alleviate some types of back pain just by changing some bad habits. Take note when the back pain occurs, what you are doing when it occurs, and how severe the pain is. Analyzing these patterns can help you determine what areas you can fix and possibly reduce or get rid of pain altogether.
Check Your Posture

Bad posture can cause back pain. If you are experiencing back pain while sitting in a chair it could be due to bad posture. To analyze this, have someone take a picture of you while sitting in a chair. If you notice you are slouched over and not sitting up against the back of the chair with your feet flat to the grown, then your posture is wrong. Chances are, if you are experiencing bad posture while sitting down then your posture is probably incorrect while walking too.

Maintaining correct posture keeps your spine and the muscles surrounding your spine strong; preventing you from experiencing any back pain. Constant slouching or drooping can cause the muscles around your spine to become weak. Weak muscles have a harder time maintaining balance which has a negative impact on your back, resulting in back pain. Improving your posture can easily alleviate some pain with practice and time.

Check Your Lifting Technique

If you experience back pain while or after lifting an object, then you may not be lifting correctly. Picking up objects that are too heavy for you or incorrectly can cause strain in your back and/or cause bulging disks. Make sure when you are lifting objects that your feet are shoulder-width apart and that you bend down at the knees not your waist. Get as close to the object as you can and slowly lift straight up maintaining correct posture; stand straight up with your shoulders back. Never bend down to lift objects or carry large objects over your shoulders. If you find yourself above the object rather than level with it, stop what you are doing and start over. It might seem silly to do this even with smaller objects, but the goal is to get into a good habit to lower your risks.
Don’t Live a Sedentary Lifestyle

If you find that you have constant back pain but are confused because you really don’t do much throughout your day besides sitting around due to driving or working in front of a computer, then the problem could be simple. You are living a sedentary lifestyle and you need to find ways to add more activity in your day. Always sitting or lying down causes back pain for a couple of reasons.

You probably have poor posture, which as stated above, causes your muscles to be weak and it may also add on some extra weight. The extra pounds can weigh on your spine making it harder to have proper posture. If you find this to be true, you can easily fix this habit by adding in a few small activities each day. Don’t do anything too major, too quickly, because the sedentary lifestyle has made your back weak and more acceptable to injury. Start by walking around your house or neighborhood for five to ten minutes every day and then add in more time as you go along. Eventually, you will notice a big change not only in your back but your happiness as well.

These changes might not make all your back pain go away, but it could help reduce it as time goes on. These bad habits are the most common cause of back pain. If you still experience a high amount of back pain visit a doctor.

Potential Medical Interventions

Learning to deal with back pain is a must if you want to live a long and happy life. But, it’s important to first seek medical attention to make sure your back pain can’t be treated or at least reduced as you build better habits. Not only that, back pain can be a sign of a much more serious complication such as cancer. A doctor can help you pinpoint where the pain is coming from and determine if there are any underlying medical issues that may be causing the pain such as inflammation or scoliosis.

Medication

The most common treatment for back pain is medication. This includes pain relievers, narcotic painkillers, muscle relaxers and steroids. Painkillers and muscle relaxers are very controversial because they are known to be habit forming. If you find that they help you continue your day relatively pain free, and that you are using them safely, then nothing is wrong with taking them. Just take caution and understand the side effects.

Physical Therapy

If you are experiencing severe back pain, then physical therapy is a good potential treatment. It is used to strengthen those areas of your body that are weak or can’t move around very well. A physical therapist will use heat, cold, water or electrical stimulation to reduce any swelling or pain you may have, and then teach you an exercise program to rebuild your strength.

Chiropractic Adjustments

Chiropractors are trained medical professionals that work directly with injuries related to the spine. Back pain is treated by manually adjusting or manipulating the spine using special methods and equipment. These adjustments help reduce pain by restoring the functionality of the spine. Do not try cracking your back at home, go to a professional who has a good reputation as an adjustment done by someone who has no idea what they’re doing could be very dangerous.

Surgery

When no other treatments have successfully relieved your back pain, then surgery is an option. Just like the above treatments, it may or may not help. This is because doctors are not able to predict one hundred percent if it will work or not. Spinal fusion is the most popular type of back surgery. During a spinal fusion the surgeon will fuse together parts of the vertebrae to reduce stretching of a nerve possibly responsible for pain. As with any surgery, there are major risks that could be life threatening and recovery may take weeks and require a lot of missed work.
Proper Footwear

Back pain can also be associated with the shoes you wear. You may even be experiencing unevenness from your legs. A doctor can easily measure each of your legs to determine if this is the cause. If so, you can help with this issue by wearing special shoes with inserts that correct the problem.

Heating Pads or Ice Packs

Heating pads can be used to reduce back pain because it is believed that it warms and relaxes the muscles surrounding the spine. Ice packs can reduce back pain too because it reduces swelling and inflammation around the spine. In fact, if you have nerve pain, such as a pinched sciatica nerve, then ice is better than heat to help you get relief. Tip: Use small paper cups to freeze water, and then peel back the paper to reveal the ice to rub on the back.

Exercise and Diet Always Helps

Living with continuous back pain can really put a drain on your attitude and overall health. It’s not easy and takes a lot of work to even get out of bed. To prevent your days from becoming harder you must take notice and make an effort to improve your overall health. Proper diet and exercise will increase your happiness and even reduce or help manage your back pain. When it comes to exercise you should first contact a medical professional for advice. Certain activities can cause more harm than good.

10 Things You Can Do To Boost Your Self-confidence MRR Ebook With Video

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Visualize Yourself As You Want To Be

Instead of worrying about what people think about you, how about you start looking at yourself the way you want to be looked at? Don’t visualize yourself as manifestations of your fears and self-consciousness; picture yourself as you would want people to picture you. Forget about your shortcomings and losses and just look at yourself as a winner. You’re there; you’re alive and healthy, so why sell yourself short? Just look in the mirror for a good 10 seconds and repeat to yourself the following: “I am beautiful; I am the best version of me, I am who I am and that’s perfect”.

This process will take some time, but the more you say it the more you start believing it yourself. You might think this is pretty useless at the time, but we can assure you that it’s not. The more highly you think of yourself the more confident you’ll become and being confident can completely change everyone’s opinion on you as a person. Although technically nothing changes physically, people will immediately start noticing the difference and commend you for it.

Get Out Of Your Comfort Zone

eGwedtetifndgsfoduftsdoffsydodufrscdofsmdffosrdt zone is especially important since you’re basically forcing yourself to pull through uncomfortable moments just for the sake of learning how to deal with new surroundings. This is quite a hard step to take, but it is worth the hassle. So, for this step we suggest that you do something different today, something that you’ve never done before. Have you ever woken up at 6 AM and just went for a jogging session? No? Maybe it’s time you start. Have you ever tried going to a nightclub and just dancing all night long? Why not start now?

Regardless of what it is, you need to make sure that you start bursting out of your bubble and interact with more strangers. Put yourself in awkward situations and force yourself to break through. This, as previously mentioned, is quite difficult since you have to make sure that you do it regardless of how unsettling and scary it may be. Even if it’s something as silly as saying hello to your neighbor in the morning, make sure that you do that with a smile on your face because you’ve earned it. The more awkward the situation is the better because you’re eventually going to evolve and become a better version of yourself in no time.

Take The 100 Days Of Rejection Challenge

Now this is a very interesting concept because it implies sabotaging yourself to the point where you can’t feel the pain of rejection anymore. Jia Jiang has become world famous for creating this interesting social experiment. His idea was as follows: Make incredibly unreasonable requests to people all around you for 100 days straight. After you’ve gotten rejected that many times you should be able to handle rejection pretty easily. Being able to take rejection without actually getting hurt actually empowers you and your self-confidence greatly.

Although it does sound silly at first, this social experiment has proven to be quite effective on the long run. Jia Jiang’s experience for example has showed him that without the fear of being rejected he can do so much more now. This is definitely one of the most effective ways to get out of your protective shell, but it is also one of the most extreme ones. A lot of people will not be able to do this for so long, but even only doing this for a couple of days has shown to make a difference. Just remember that although this is extremely hard to accomplish, it also does have a very high rate of success. So, if you’re lacking in the self-confidence category then this is a must for you.

9 l 10 Things You Can Do to Boost Your Self-Confidence

Helping someone is definitely a way to forget about your own problems because it forces you to ignore your problems at the moment and concentrate more on what’s happening around you. If you’re good at something why not share the knowledge and help someone out? It’s a great confidence boost and it puts things into a whole new perspective. It can even help you become more appreciative of what you currently have. Now, we’re not saying that you should just seek out people in need to think of yourself as their superior. What we’re saying is that you should purposely teach, mentor and train those around you to the point where you no longer think about your shortcomings but instead think of how much progress those people have made thanks to you. Think less about yourself and more about the impact you’ve made so far on everyone else.

11 l 10 Things You Can Do to Boost Your Self-Confidence

This is definitely a rough step to take, but the evidence is clear, it helps a lot. First of all you need to identify your flaws, but instead of letting them dwell and hurt you all you need to do is try to find ways to fix them and make yourself better. This is pretty hard at first, but once you get the gist of it you should have no problem with becoming the best version of yourself. Maintain your hygiene, eat healthier food, and make sure that you don’t waste a lot of time doing nothing. It may sound silly and redundant at first but the best way to fix your problems is to face them head on and unless you want to have them ruin your self-confidence you need to make sure that you no longer give them the power to hurt you.

It’s a simple equation at that point. You – Flaws = Confident.

13 l 10 Things You Can Do to Boost Your Self-Confidence

One of the main problems that most people with low self-confidence have is the fact that they consider everyone around them as their superiors. They think of themselves as inferior which really shows in their behavior. In order to fix this problem all that you need to do is see everyone as equal around you. Nobody’s better than anyone else, regardless of their flaws. The moment you start to see everyone as the best version of themselves you’ll start seeing yourself that way too. You don’t need to waste all that time thinking that life just sort of handed everyone a magical superiority potion and realize the fact that at the end of the day everyone has flaws. The main reason as to why these people don’t have the low self-esteem you do is because they tackle it the way we’ve been telling you to tackle it. So, remove the idea from your head that people around you are better than you are.

The Kindle Profit System Resale Rights Ebook With Video

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Introduction

A lot of up and coming writers ask whether to publish their own work online or do it the old-fashioned way. Of course this decision is not as simple as picking whichever you like. Each one has its own pros and cons that make the choice a tad more complicated.

Traditional Publishing

One of the best advantages of going traditional is the prestige of easier access to media and more street credibility. Shelf space is also a good means of promoting your book. Publishing your book this way also means an advance comes your way. You can write for this without worrying about sales although bad sales may affect future advances.

On the downside, you can expect lower profit per book usually at 10% royalty. Getting a deal can be quite difficult and once you do, you lose control over your book. You are bound by deadlines which may or may not be convenient for you.

Self-Publishing

In self-publishing, you retain control over your book and enjoy a much higher profit margin. This means you can update it anytime you wish. It is relatively inexpensive as long as nothing is outsourced. No need to get your book approved and you can work at your own pace. Switching to traditional publishing is always an option.

5 The Kindle Profit System

No advance means no money if no one buys your book. You do everything by yourself with no help in editing and proof reading. Formatting and cover design are all up to you as well. However, these can be outsourced for your convenience.

Chapter I: Kindle Bookstore 101: A Brief Review

Choosing the self-publishing route means Amazon will be your primary sales channel. It offers a number of advantages when publishing your book. First off, what is the Kindle Bookstore?

The Kindle Bookstore

In 2007, Amazon introduced the Kindle which is an electronic reading device. It makes use of wireless connectivity to allow users to browse, search and download eBooks, magazines, blogs, newspapers and other digital media. Content is downloaded off Amazon’s own Kindle bookstore. From 88,000 digital titles, the library quickly grew to more than 765,000 titles by 2011.

Think of the Kindle bookstore as a search engine for books. Anything that ranks well and becomes popular does not need further promotion. The good news is that Amazon will pair books in the “bought with” section. This helps in providing more exposure for your books.

6 The Kindle Profit System

Though a relatively new phenomenon, book sales from the Kindle bookstore are increasing at a remarkable pace. With the success of the device, more and more people are buying books electronically. Amazon is clever enough to expand their customer base by offering a Kindle app for every platform there is.

In terms of volume, the Kindle bookstore offers a much more competitive offering than the big boys Barnes and Noble’s. The diligent community of users who put out book reviews also helps.

While offline book sales are dropping, online sales are going the opposite direction. This trend is set to continue as predicted by experts.

If you plan to self-publish, selling your book via the Kindle bookstore is a must. But how exactly do you do this?

Publishing on the Kindle Bookstore

Being a published author on the Kindle bookstore is pretty straightforward. This is possible through the Kindle Direct Publishing (KDP) program. It allows you to participate in the 70% royalty program and your book becomes available in all Kindle devices.

To publish your book, you need an account and have it on file. It is recommended that it is uploaded in DOC or PRC format but other formats are accepted as well.

7 The Kindle Profit System

Any links in your eBook should be edited to be human readable.

This is to allow them to type it in their browsers.

Formatting your eBook according to Kindle standards is a must. Page breaks must be avoided and proper coding must be observed to make it appear the way you want to. You can always make changes after uploading as you see fit. To make it easier to find your eBook, you want to select your keywords carefully. Keep in mind that rankings affect its exposure and with thousands of other titles you want to get this right for maximum exposure.

Although a product image is optional, it is recommended that you upload one anyway. Images may be uploaded in .tif or .jpg format of at least 500 pixels although 1200 pixels are recommended. An image also helps in selling your product. You can put any price for your eBook but remember that Kindle advertises these to be $9.99 or lower.

Kick Ass Offline Profits MRR Ebook With Video

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Kickass Offline Profits

Let’s get right into with this report. Everyone knows that there is a TON of money to be made in the offline niche. I am also going to assume that is why you purchased this report.

The only way to get offline clients and get them paying you a ton of money up front and a monthly fee is to have them know that you exist!

If they don’t know who you are and don’t know that you even exist AND don’t know that you can help their business there is absolutely 0 chance that they will ever cut you a check. Can we agree on that much?

There are a ton of ways to get in front of business owners. I am sure that you have read all sorts of reports about them:

1. Cold calling. Who really wants to do that?

2. Emailing. Can-Spam compliant ways to do this are few and far between.

3. Networking. This can be a great way to get in front of the business owners in your local area. It requires you to go out and actually talk to people.

4. Asking family and friends. This isn’t some sort of MLM we are starting here!

I am sure that you can add a few more to that list if you have bought a good amount of courses on online marketing. This report isn’t going to debate the merits of any of these methods. They all work if you are willing to put the time and effort into them.

The last method I forgot to mention is buying domains, getting them ranked and then calling business owners. This requires both cold calling and purchasing domains that might sit in your account forever with nothing ever coming of them.

The reason I listed the last method is that we are going to be doing a version of that which won’t cost you the price of a domain name every time you want to target a different niche. You can target city dentist, lawyer and accountant without having to buy a domain name for each one.

We are going to be leveraging videos and Youtube to get in front of our prospective clients and we are going to force them to notice us!

The twist I put on making sure that THEY NOTICE YOUR VIDEO is 1 of the most clever marketing tactics that I have ever come up with. It is so damn cheap I can’t believe it.

1st thing 1st is that we need something that will cause business owners to pick up the phone and call you. For that to happen you will need some sort of web property.

The video that we are going to be uploading to YouTube will be a quick 1-2 minute video that will sell your services to the prospective business owner. Don’t worry, I will be providing you the script and Power Point template for you to use.

The thing to remember here is that Youtube can’t read the content of the videos. (at least I don’t think they can just yet) That means that the only thing that they have to go on is the description and everything that you put on it when you upload the video.

That means that you can rank these videos for money keywords that the business owners would want their website ranking for. Since the video will be an advertisement for your business you will be proving to them that you can get the job done as far as getting traffic and at the same time be right in their face with your message. I will cover how to make sure that they notice your video later on in the report.

Uploading to YouTube

This is the only part of the process that you have any control over the “On page SEO” since Youtube will only allow you to have certain specs on your video.

The 1st thing that you need to do is makes sure that your video is named the exact term that you are going after. For this example I am going to be using “Houston Dentist”.

The exact title of the video I am going to be talking about would be:

Houston Dentist | Houston Tx Dentist | Dentis Houston Tx Next thing that we need to focus on is the Description. In the description the 1st thing that you want to add is your offline consulting website. If you don’t have a website you will want to add an email to the description. The video that we are going to be adding to youtube will have the call to action at the end of it.

If you don’t have a website set up for you consulting practice don’t worry because it isn’t necessary. I do suggest that once you have made a sale or 2 that you invest in at least a 3-5 page static site so that you have a place to send potential clients to show them your portfolio and other things. But to get started it isn’t necessary.

Private Label Profit Plan PLR Ebook With Video

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Introduction

Private label rights are a new concept which functions within the realm of internet marketing. It is a derivative of private labeling and can generate a great deal of cash from those companies and individuals who are tactfully engaged in the world of making money online. The idea follows one wherein an author sells all or most of the intellectual property rights to their work. There is no legal definition, with the license being defined by the author. This concept is similar the idea of reselling rights in internet marketing.

The use of private label rights has become a hot commodity these days, with private label rights being offered everywhere you look. However, in spite of the particular breed of re-print rights that are defined as private label rights, not many people are aware of them or how to use them.

Chapter One: Defining Private

Label Rights

Defining private label rights can seem tricky. Overall, they allow you to change the content purchased from another author so that it looks like your own and you can claim it as such. This can range from changing an introductory paragraph, editing a title, or completely altering the content and adding your name as the author therein. Private Label Rights allows you to change the content and use it to direct traffic to your site, sell more to your customers, and generate more income.

Chapter Two: Origins

Reprint rights were the original private label rights. There is a mixture of definitions found now for both reprint rights and private label rights, but overall, reprint rights means that you have the right to re- distribute work done by another author that was already published. Reprint rights are not limited to internet business, but they are most popular among them now.

In terms of master reprint rights, it means that you have complete ownership. You can then re-distribute the product and from there trade the partial re-print rights for the product. You can even sell the master rights to a product.

This means you can purchase full rights to a thirty chapter e-book from someone and sell the partial rights to each chapter in the book. From there you can resell other parts of the book or sell the master rights to the entire book. The people who purchase the partial rights to chapters from the e-book are allowed to re-write part of the content and re-distribute it as their own.

These vary from copyrights entirely and are only in reference to a means of distributing content. However, the criteria for these private label rights are contingent upon the actual agreement. Based on the agreement, you may or may not have the right to:

1. Give away the unchanged product.
2. Give away a branded version of the product with your links
3. Package the product with other products
4. Give the product away as a bonus
5. Use the product as web content only
6. Break the product into smaller articles only
7. Offer the product through auction sites
8. Offer the product in the form of a paid membership area only
9. Alter the product
10. Allow buyers to resale the rights of the product

Private label rights can cover reports, documents, e- books, software, graphics, and articles. You are able to use private label rights in order to expand an existing product line, increase the professionalism of your existing products, or enter into other markets without product development.

If you agree to terms which allow you to alter the content and then present it as though you were the author or creator, then you have found a valuable purchase assuming that you have assessed the quality of the product and it is good. It is important to note that just because you obtain the private label rights does not mean you own the product, unless it is explicitly stated in the agreement. You also cannot distribute the product in any manner you choose unless it is explicitly stated in your agreement. A good rule of thumb is to assume that you cannot distribute or reprint the content as your own unless the seller says it is ok.

Chapter Three: How to Use It

If you have an online business, it is no secret that it is in need of a constant stream of information and content which is engaging. This can come in the form of blogs, newsletters, info on products, or print books sold online. The problem for many business owners is finding content which has the quality to keep your business expanding. While some private label rights can be bought and sold through membership websites, there are great websites out there which offer articles and blog content for pennies each. You can select only content you need instead of being forced to buy large block groups of articles and information which might vary from month to month. There are packs available online for particular niche markets which leaves you in control. These are great because you don’t have to buy more than you need, which saves you the hassle of buying content which you cannot use. It is beneficial to find content which has gone through an editing process from both the writer and an editor, ensuring quality purchases. With more than one mind you add ideas and value to any content.

With limited distribution you have access to better quality purchases for private label rights. It is better to have content on your site which cannot be found on literally thousands of other websites, but rather just a few or none at all.

By using websites that offer packages or private label rights, you can instantly download the content and begin editing in a standard word processing program. In addition to the origins of copyrights and re-write laws, private label rights has a history contained in and developed from affiliate marketing and other forms of internet marketing.

Building Relationship With Your List PLR Ebook With Video

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Chapter 1: Introduction

You’ve Got Mail!

Welcome to “Relationship Marketing With E-mails”!

In this book you learn all about one of the best ways to build your Internet marketing business – which is through E-mail marketing.

But before we dive in, let’s take a look why E-mail marketing is so effective in the Internet marketing industry.

- E-mail marketing is one of the fastest ways to leverage on the Internet. Because all you do is compose an E-mail, customize it to suit the reader (their first name or last name), and click the broadcast button to reach thousands of people instantly!

- E-mail marketing is highly scalable. Unlike an ‘offline’ business where the more customers you have, the busier you are, in E-mail marketing, it is much easier because regardless of the size of your mailing list, whether it is 100 or 10,000, all you need to do is click broadcast and everyone on the list gets notified – all for the same effort!

- E-mail marketing is highly targeted. One of the reasons why E-mail marketing is highly effective at getting sales is because the recipient of the E-mail gets a kind of ‘in your face’ promotion. You are marketing directly to the customer through their PERSONAL mailbox. Not only will you grab their attention firmly, they will tend to respond with the right buyers mindset because they are marketed to directly (unlike other advertising where the buyer might not be in the frame of mind to buy things).

- E-mail marketing is personal. Autoresponders allow you to customize the E-mail in such a way that it allows you to connect with the subscriber individually. The more personalized your E-mail, the better the result (treat it as though you are writing to your best friend).

- You can automate many tasks with your autoresponder. For every new opt-in subscriber, you can time your E-mails for you build a relationship with every new opt-in subscriber – what to send to them, when to send it to them and the frequency between each E-mail.

- E-mail marketing acts as a good pre-sell. You might not be able to cram a sales letter into your E-mail, but at least you can pre-sell your subscriber and lead them to your blog, sales letter or website to check out what you have to offer and set them in the right frame of mind before they evaluate what you have to offer.
In the next few chapters, you will learn the techniques on how to build stronger bonds, instill stronger credibility and increase your opt-in list response with relative ease… all with E-mail marketing!

Chapter 2: Building Relationships

Developing The Competitive Edge

One of the most important things you must do to achieve success online is to build a solid relationship with your subscriber.

Building a relationship is important because it can make the difference between making a sale and losing it to your competitor.

You see, just like in real life, if I had to choose between a friend who provides a service like car repair and a stranger who offered the same price, I choose my friend in less than a heartbeat.

Why? Because I’d rather give HIM my business compared to another stranger.

E-mail marketing can be quite competitive at times. Therefore when two marketers are promoting the same product, having a strong rapport with your subscribers will give you a competitive edge.

Take for example:

During a massive launch online where high ticket items are being sold and tons of marketers everywhere are sending E-mails to their subscribers, most marketers would be offering bonuses to ‘bribe’ their customers to buy through their affiliate link.

Sometimes, 3 or more would be pitching the same offer with similar value. So the question you should be asking yourself is if you were in the shoes of your subscriber, why should your subscriber buy from YOU instead of other marketers?

Once again, if you have built a strong relationship with your subscriber, they will be on your side – especially if you are trying to win an affiliate contest.

Tips On Building Rapport With Your Subscriber

One of the best ways to build relationships with your subscriber is to strengthen the rapport between you and your customer.

Here are a few ways to achieve that:

- Keep in touch with your mailing list often. Don’t mail them only when you need to promote a product.
- Ask about their needs and concerns. Use questionnaires and get them involved. Ask them what they want you to provide for them to help them with their Internet marketing business.
- Send them gifts sometimes. It could be in the form of free reports, blog templates, graphics or even free membership access!
- Be personal. Let them see your human side or your personal life. It sure beats dry, stale E-mails that talk about product launches all day.
- Be educational. When you impart something of value to your subscribers, they will see you as a teacher and listen to what you say. This will come in handy when you want them to ‘listen’ to you and buy whatever you are selling.

Chapter 3: Instill Stronger Credibility

Establish Yourself As An Authority

When you take a look at the average Joe on the street, you may think that there is nothing special about them – until they step up on a podium and start talking about a subject with an air of authority surrounding them.

If you want to succeed at Internet marketing, you must be able to instill stronger credibility to your subscribers by establishing yourself as an authority on your niche market.

For example: when you are talking about making money through product launches, you must let your subscribers know about your credibility either before or after they opt-in to your mailing list.

Here are a few tips on establishing your credibility:

- Talk about your experiences online and offline. If you’ve run an offline business before, use it to establish your credibility as a business builder. If
you’ve been in sales and marketing before, use it to establish your credibility as a copywriter.

- Show them screen shots of how much money you’ve made online (or checks you’ve earned). If you don’t have any of these, use photos of well-known marketers you’ve taken pictures with (e.g. look, here is my picture taken with Mike Filsaime)

- Let others tell the story. It would be better to let others sing your praises – especially in the form of testimonials.
Use E-courses To Build Credibility Over Time

People may not be impressed at the first glance. Sometimes, it takes a few E-mails for people to recognize your capabilities.

One of the ways you can build your credibility over time is to write an E-course or a newsletter that will be sent to your subscriber’s E-mail over a period of days or weeks. It must be something educational – something that will establish you as an expert on the subject.

You can configure your autoresponder to send an E-course once everyday, every two days or a weekly newsletter. So long as the subscriber reads your educational material over a period of time, you can slowly work your way into the heart of your subscriber and stamp a firm impression in their minds.

Evergreen Lead Business Resale Rights Ebook With Video

Sample Content Preview

The Name Of The Game

Hi there. Welcome to Evergreen Leads Business.

If you're new to doing business online, read with an open mind and leave behind your struggles and frustration. And if you're a seasoned marketer, good! Now it's time to go great.

Whatever business you're in right now, whether you’re...

- Selling your own product as a vendor
- Promoting other people's products as an affiliate,
- A coach looking for Clients,
- A service provider,
- An MLM / Network Marketing Distributor...

This book has the answers you seek. It is the missing puzzle that most business owners and marketers alike are seeking and when you put it all together, this will add another digit to your income. Maybe two.

You should have a reason for having this book in your hands. This book will change your life, the same way it did for other internet marketers out there.
Bold statement? No, understatement is more like it.

If you are new and clueless on what to do, but all you know is you want to make money online, then this is going to save you months, or easily years of guesswork.
If you have been trying to succeed for a long time with no results, the coming pages will de-mystify Internet Marketing for you. Evergreen Leads Business is meant to take the complicated stuff and break it down to simple-to-follow steps.

If you have been buying one shiny object after another - STOP. This book is the missing puzzle that will show you how to put together the things you've purchased and transform them into a tangible, cash-generating machine.

If you have your own product, or bought the rights to another product, but don't know how to get Customers, the answers are staring back at you.
If you are an affiliate promoting other people's products for commissions, this book will show you how to build authority on par with the vendors you promote. The last thing you want to be right now is another 'me too' marketer.

If you are a Network Marketer and run an MLM business, the same holds true. It's a red sea to compete with thousands, tens of thousands, maybe hundreds of thousands of other people promoting the same product as you. How would you like to discover an edge over your Cross-lines and even Uplines, and grow your network even if you have exhausted your own contacts?

If you are a service provider or a Coach, and you have trouble looking for Clients, often times the real problem isn't so much in the way you sell but rather it's a PROSPECTING problem. The good news is, the same method to sell products is also applicable to attracting high paying Clients.

All in all, every business needs one thing: LEADS.

Picked up a common pattern?

Every business has a lead problem.

Even if you have a proven sales system, you will still need leads. You can't possibly sell anything if no one even knows about you in the first place, yes or yes?
And no matter how big your business grows, you will still need and want MORE leads.

Unfortunately for most people, the only experience they have is frustration. That's why most marketers desperately resort to hard-sell, hype and heavy-handed sales tactics. And as a result, they betray their insecurity to their prospects. And what happens? Either most prospects leave, or the few Customers they close will become disgruntled buyers.

There are a few recurring 'themes' or common causes of failure when it comes to internet marketing businesses. Most of the time, the reason why most businesses suffer has to do with lead generation.

Your First Thousand MRR Ebook With Video

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Introduction

Hello there and congratulations on purchasing this eBook! Congratulations are most certainly in order as you have just made a decision that could help you begin earning a huge supplementary and passive income to make life that little bit easier.

In fact, if everything goes to plan, you may even be able to replace your current income entirely with this new business venture and begin enjoying truly passive revenue while at the same time achieving complete financial freedom.

Sounds too good to be true? Well maybe it does but nevertheless it's something that happens for countless internet marketers on a regular basis. Thousands of people have managed to make huge amounts of money using this strategy – this is a tried and tested method that's entirely easy to replicate and almost fool-proof.

And what is this strategy exactly? It's the creation and sale of digital products of course (the title probably gave it away). And throughout the course of this book we're going to go over all the details and steps to help you set up just such a business. Selling digital products is easy when you know how, it's something that everyone can do and it's proven to work.

Once you give it a go and get a taste for truly passive income, no doubt you're going to be hooked. And that's when everything can start to change. So make yourself a cup of coffee, sit down somewhere comfortable and get ready for your life to start changing…

What You’ll Get Out of This Guide

Throughout the course of this book, we're going to go through every stage involved in the creation and sale of digital products. In particular we're going to focus heavily on how you actually go about launching your product and generating huge sales for it once you have the idea using tools like JVZoo. As you'll see, creating digital products is actually very easy – it's just turning them into massive hits that's a little more challenging.

By the end of this book, you should:

Have an idea for the type of digital product you want to create and what the strengths and weaknesses of each option are
Understand what makes digital products sell and how you need to design your creation in such a way that people will be eager to buy it
Know how to quickly and cost effectively create the type of digital product you want
Be able to create checkout pages, landing pages and sales funnels
Be skilled in writing highly persuasive copy that drives massive sales
Know how to alter things like price, cover image and more in order to optimize your sales
Understand how to drive more traffic to your landing page using SEO, PPC, e-mail marketing and social media
Understand affiliate schemes and tools like JVZoo, ClickBank and WSO Pro
Know how to build an army of affiliate marketers who can drastically increase your sales and profits

Who is This Guide For?

This guide is for anyone who wants to create their own digital product and start making money while they sleep. In many cases, the people reading this will be prospective digital marketers who want to make the most money possible while not investing huge amounts of time, or capital up-front.

But really anyone can benefit from this strategy. If you're currently working a 9-5 job, then this is something you can easily do in a few evenings a week in order to generate a huge supplementary income on top of what you're already earning.

Alternatively, this book will also be suitable for business owners currently selling physical products. Why not add a digital product to your repertoire which can help you to add another revenue stream that can be re-invested into inventory?

Why Launch a Digital Product?

Before we get into the nitty gritty of how to go about creating and launching digital products, let's first take a look at why you should be doing this in the first place. What's so great about a digital product anyway?

The obvious answer is that a digital product is something you can sell with zero overheads. It will take a little time and perhaps some up-front investment in order to actually create your product but from there you'll then be able to generate income without having to reinvest anything. Unlike selling physical products, there's no need to invest in inventory and stock or in manufacturing and material costs.

You don't even pay for delivery! Apart from a couple of fees (such as PayPal fees), the money you generate from digital products is almost 100% profit. And what this also means is that when you don't sell anything, it doesn't cost you anything.

There's zero risk here. In the best case scenario you will earn huge amounts of money while you sleep and potentially be able to quit your day job and buy that yacht. In the worst case scenario, you'll occasionally get the odd $50 that you can spend on a nice meal without feeling guilty.

Furthermore, because there's no risk and no cost involved in building digital products, there's no reason that you can't build 50 of them. This then completely removes the 'luck' aspect and means that as long as you have the time to invest, you can pretty much guarantee that you're going to succeed. Is your ebook or app only selling a copy every week? Fine – then make seven and you now have at least one sale each week. Chances are though that with seven ebooks, one of them will be a big hit…

Traffic Generation PLR Ebook

Ebook Sample Content Preview:

Introduction

Of all the things a successful online business owner needs, traffic is at the very top of the list. But not just any traffic. What you’ll need in order to achieve success is targeted traffic. That means people who are seriously interested in whatever information, product, or service you happen to be promoting.

Fortunately, there are numerous ways in which to generate traffic. Some good. Some not so good. But if you handle them properly, any and all methods of gaining additional traffic can be beneficial.

For example, pay per click advertising is an excellent source of attracting highly and specifically targeted viewers. And the more you step up your pay per click campaigns, the more traffic you’ll receive.

In fact, there’s no end to the amount of traffic - laser targeted traffic - you can ultimately generate. Just keep picking the right keywords and funding the account.

On the free side of traffic generation, you have search engine optimization at the top of the list. It’s the most popular and widely used free method which can bring in hoards of viewers or a mere trickle, depending on the keyword or keywords chosen for web page optimization.

But when it comes to keyword SEO, quantity doesn’t always beat out quality. That mere trickle of viewers who respond to a certain “obscure” or less than competitive keyword might not be large in numbers but they’ll be extremely large with regard to how targeted they are.

Conceivably, you could get much better results from the 100-a-month trickle viewers than you would from 1000 viewers responding to some other keyword.

The point is, any targeted traffic - which means any viewer who is specifically interested in what you’re offering - will provide solid and positive results. Whether that equates to more subscribers signing up for your mailing list or more people purchasing your products or services, it still spells success.

Of course, pay per click and keyword SEO aren’t the only super stars in traffic generation. Another very effective method of gaining traffic is to write and distribute your own articles. Just pick a topic, one that relates to what you’re promoting while at the same time is associated with a targeted keyword. Then write an article around that topic and include links that funnel people to the page or pages that contain information about any product or offer you mentioned in the article.

Other methods of traffic generation include…

· link popularity

· starting your own affiliate program

· posting on discussion boards

· posting comments on blogs

· creating and distributing free ebooks and software

· creating and distributing software utilities

· forming alliances with other business or product owners

· offering product testimonials and endorsements

· distributing a syndicated column

· making your blog or website content available through RSS

The list goes on and on. Just use your imagination, either to improvise on already established methods or to come up with your own creative ways of generating more traffic.

Of course, the best traffic methods are the ones you can set in motion once and still receive good results over an extended period of time… for weeks, months, or even years to come.

For example…

If you place a post on a discussion board, it will remain there indefinitely. Along with your signature file and/or reference to a specific URL address.

If you write an article and submit it to directories, it will be available for as long as those directories are in existence. Along with a link back to whatever page or pages you’ve chosen to mention within the article and resource box.

If you create a free distribution ebook or software utility, it can be distributed and passed around for as long as there’s a perceivable value. Along with advertising messages and links that lead to whatever you’re promoting as well as your primary website.

If you start your own affiliate program, you could have hundreds - if not thousands - of people promoting your products or services for you. Along with links back to a page on your main website.

And of course, each and every one of these methods would be driving targeted traffic on a regular and continuous basis. All because you set something in motion once.

Regardless of what methods you use, it’s always a good idea to implement the most powerful ones first. That would include keyword SEO, pay per click advertising, and writing and distributing your own articles.

Once you have those types of traffic generating methods solidly in place, start implementing the other methods. As many as you feel comfortable with.

But don’t stop at any point and time. Whenever you have the time to do so, keep adding traffic generation methods as well as increasing the volume of those that are already in place.

That’s the way to ensure that you’ll not only receive a substantial amount of targeted traffic, you’ll be able to consistently raise the numbers. And like all aspects of marketing and promotion, the more targeted prospects you attract, the more income you’ll ultimately bring in.

Traffic Generation Methods

Search Engine Optimization

When it comes to generating targeted traffic for free, this is by the far the most effective method you can choose. That is, assuming you do it properly.

The whole objective is to optimize individual pages for specific keywords. Viewers search for those keywords, find your page listed in the search engine results, and subsequently go to that page.

Of course, there are specific details that need to be addressed in order for this method to bring in scores of targeted traffic.

For one thing, you need to choose the right keywords. That would be…

· keywords that are directly related to the content or subject matter of a particular page

· keywords that are widely searched for each and every month by a considerable number of people

· keywords that have little or no existing competition by other websites with similar content and/or purpose

You then need to create quality content that’s based on each of the keywords you’ve chosen. The more content you place on your website, and the more content-laden pages you create, the more search engine traffic you’ve receive.

The only problem is, it takes a great deal of time and effort to create individual web pages.

Especially since you have to create them with search engines in mind.

It’s not just a matter of jotting down subject matter and getting it on your website. You need to carefully choose topics that can be optimized for keywords that can generate the most traffic, either individually or collectively.

One thing you can do to cut down the amount of work involved is to use a program like Traffic Equalizer ( http://www.trafficequalizer.com ). Once you’ve chosen your keywords and created your page templates, you allow the program to generate all of the web pages for you.

But it’s not just about how many pages you can create. You also need to focus on the content, mainly because it plays such a large role in how search engines assign value. Which brings the topic right back to keyword optimization.

RSS Equalizer ( http://www.rssequalizer.com ) is a program that can help in both of those areas. First and foremost, it can automate the process of placing RSS feeds on your web pages. (If you’re using Traffic Equalizer, you can code the templates so that all the pages generated will display RSS content.)

Secondly, it has the ability to display content based on whatever keyword is being used (optimized) on a particular page. That means the content for each page will be highly specific, directly related to the keyword for which it was created.

But whether you create and optimize pages manually or t hrough the use of software programs, the only thing that really matters is the choice of keywords. Choose ones that will attract the type of viewers and prospects you need and you’ll continue to receive unlimited traffic for free for as long as your website exists.

Pay-Per-Click Advertising

If you can afford it, pay per click advertising is the most effective and productive method of gaining traffic.

And since you choose and then bid on keywords that are precisely and specifically associated with your offer, you’re guaranteed to receive highly targeted traffic.

Another top benefit is the fact that you can start receiving traffic right away, oftentimes within minutes of launching a pay per click campaign. Which in turn means you can begin to receive financial benefit almost immediately as well.

Naturally, you’ll want to conduct a fair amount of research before diving into any pay per click campaign. That includes choosing the right (and most effective) keywords for your particular niche, determining how often those keywords are being search for each month, and establishing how much competition already exists for each keyword.

Once you’ve conducted all the necessary research, you then need to isolate the keywords that would most likely generate the best results.

Performing each of the tasks involved in that type of research can be performed manually. Or, you can save a great deal of time and effort by simply using a program like Ad Word Analyzer ( http://www.adwordanalyzer.com ).

What’s most important about the pay per click ads you write is maintaining a balance between the amount of targeted traffic you attract and preventing too many clicks from people who are not seriously interested in what you’re offering.