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Marketing Predictions & Trends For 2019 PLR Ebook

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Introduction

Almost every marketer wishes they had a crystal ball so they could peer into the future and see what’s hot in the coming year. Unfortunately, most of us are not clairvoyant, but we can usually look at certain current trends and predict which will have staying power. We can also look at emerging technology and how it can be used to further our marketing mission.

In this report, we will be looking at what has happened in 2018 and how it will affect 2019. We will also look at the trends in tech, search engines, and technology and automation.

Top Trends in 2018

Live video

Live video has become increasingly popular. Seeing is believing for a target audience. They also like to feel as though they know the businesses that they are dealing with, and that they are run by real people who are not just out to make money. Looking inside the business and looking into product creation are just a few of the ways to build a relationship with your audience.

Instagram and Snapchat

These continue to grow in popularity, especially amongst 18- to 30-year-olds.

The Smartphone boom

The boom continues, with marketers trying to connect with their prospects in a range of ways, including text and apps.

The rise of chatbots

Chatbots are being used more and more to open and maintain a dialogue with customers, and deliver valuable marketing information.

Facebook Messenger

Facebook Messenger got a much-needed overhaul and marketing push. It is now a much more convenient tool and a handy chatbot if you set it up correctly to respond to trigger words.

Facebook lead ads

These can be one of the fastest ways to grow your email marketing list - provided that you use attractive images, write a good ad, and automate the process of adding the new names to your list to save time. It’s also good for generating leads for Salesforce.com and other customer relations management software.

Storytelling in marketing

Everyone loves a good story. Using storytelling in marketing offers a structure people are familiar with and leads to satisfied customers getting a vision of living happily ever after.

Influencer marketing

This is growing in popularity as more marketers try to connect with their target audience. Influencers with a large number of active followers could be the gateway to a lot more traffic and profits. Even if you pay the influencer to post your content to their followers, the return on investment can be considerable.

Remarketing

Small business owners are catching on to the wonders of remarketing. Facebook pixels are easier than ever to use to track customers from your site and try to convert them from browsers into buyers. Some marketers report a conversion rate as high as 75%. The secret? More customized, varied content, rather than the same messaging they have already seen and acted upon.

Google algorithm changes

The most recent algorithm (formula) change hit on August 1, 2018. Google states that it was intended to give credit to worthy sites that were not getting as much attention as they deserved. While it still looks like a lot of Wikipedia, there have been some changes in placements. As always, the best way to optimize your content is to write naturally. There will be a couple of changes coming up that will affect sites in 2019, and which are worth paying attention to. Let’s look at the landscape for 2019 next.

The Marketing Landscape of 2019

Some of the hot trends of 2019 will continue, while others will also start to take center stage.

Search engine optimization — not keywords, clusters

SEO will now be more about clusters, not keywords. This has been happening more and more in the last few years, but the algorithms are now being specifically set to look for groupings of words, not just isolated words.

Commonly referred to as semantic support, the algorithms will look at words in relation to one another to determine the meaning of a page and the relevance to a search query.

For example, the word "bachelor" actually has four different meanings:

* An unmarried man
* A person with a Bachelor’s degree
* A young knight
* A young male fur seal

If you see the sentence, "The bachelor lay on the beach," there is no clue as to which of the four meanings is intended.

On the other hand, if you say, "The animal behaviorists will be studying the bachelors on the beach at Peel for the next six months and determining their hunting and fishing patterns," then we know that the last meaning is intended. The other words give us clues so that even though the word "seal" is not mentioned, we can still infer it.

There are still arguments over short- versus long-form content. No one can agree on the ideal article or blog post length. Having said that, the longer an article is (650 to 700 words, for example), the more words will be clustered together, including "seal", and the more clues the search engine will get. About 500 words should be enough to get the point across if writers are really pressed for time and struggling to keep their site or blog updated.

Facebook Retargeting Decoded PLR Video With Audio

Announcing a Brand New 9-Part Video Course

Fact: While 2% of your prospects may convert after viewing your website, the other 98% who leave may never come back.

"Discover how to professionally use Facebook retargeting marketing to bring back that 98% and convert ‘window shoppers’ into buyers!"

In this video series, I’m going to show you how to properly set up and use the power of retargeting on the Facebook platform.

Dear Website Owner,

One of the biggest problems any online business owner will face is making the first sale with a new prospective customer.

Statistics show that, in general, only 2% of prospects convert. The other 98% leave and may never come back to your site. This means that any money you’ve invested to get people to visit has been lost. That can quickly add up to a lot of wasted money!

If we take a closer look at those statistics, the big question becomes:

"Why do online shoppers leave without paying or taking some sort of action?"

Although there may be hundreds of reasons why a potential customer may not make a purchase, these five are some of the most common.

1) They were presented with unexpected costs.
2) They thought the price was too expensive.
3) They found a better price elsewhere.
4) They decided against buying.
5) They were just browsing.

With such a high percentage of people leaving your site, each with their own reasoning, is there any way to get them back without reinvesting more money into new clients?

The answer is, “Yes!”

This is what we call ‘retargeting’.

Facebook Retargeting marketing is gaining more and more popularity with website owners. In fact, I’m sure you’ve run into retargeting ads targeted towards yourself! Let me explain how they work…

Imagine you go to Google.com and type in a specific item that you’re looking to buy, say BBQ grills.

Let’s say this BBQ grill website owner sets up a Facebook retargeting campaign. You’re interested but you don’t buy at that very moment.

Maybe you’re busy and you leave. Then you go to Facebook and see ads related to the site you just visited.

You’re intrigued and come back and buy.

Retargeting sealed the deal that you would buy from them.

Still not convinced of the power of retargeting?

According to a comScore study, "Retargeted ads led to a 1046% increase in branded search and a 726% lift in site visitation after four weeks of retargeted ad exposure!"

That’s a huge amount of people that, otherwise, would likely never have come back!

The best news about this? You can do it for your own website.

Introducing...

FB Retargeting Decoded

9 Part Video Course

Here's a breakdown of this 9 part video series in more detail.

Video #1: Introduction and Getting Started

Are you excited about using retargeting marketing for your business? In this video, you will be given a quick overview of the course. We’ll talk about the basic concepts and what you need to get started the right way.

Video #2: Visual Map of Facebook Retargeting

Whenever you set up any retargeting campaign, it can get extremely tedious if you don’t know how all the pieces of the puzzle fit together. To ensure you succeed, you’ll get to see how everything connects to each other - so you know exactly what you need to learn ahead of time.

Video #3: Visual Map of Real-Life Scenarios

Before we jump in and show you how to create a highly-targeted campaign, we need to show you some real-life examples based on what you learned in the previous video. Different scenarios require different campaign setups and are never created equal. We’ll cover basic setups such as blog posts, email list building, purchase / sale, and filling out a form.

Video #4: Facebook Pixel

You may have heard of the famous Facebook Pixel. But what does it do? Why is it important? How does it work? Understanding all of these questions is crucial to learn before you jump in. Not understanding it will put your campaign in grave danger.

Video #5: Adding Pixel to Your Website

Once you understand the Facebook Pixel, it’s time to add it to your website. Where do you add it? What if you use a WordPress site? What WordPress Plugins are recommended? All that and many more will be shown in this video.

Video #6: Pixel Variables and Settings

Once you’ve added the pixel to your website, it’s time to fully understand different ways to using it. In specifics, we’ll cover different pixel settings you can use to track initial visits all the way to actual conversions.

Video #7: Custom Audiences

Now it’s time to understand how Custom Audiences work. In short - they allow you to target the right audience based on the action that they have taken, but we’ll discuss this in more depth here.

Video #8: Creating Custom Audiences

In this video, we’ll cover how to create custom audiences in a step by step manner. If you can follow our mouse, you’ll have no problem doing this. We’ll also discuss each setting and its importance and our recommendations.

Video #9: Retargeting Campaign Setup

Congratulations! At this point, you have reached the end of the video series. It’s time to create your general Retargeting campaign so you can be on your way to getting back lost visitors.

Interested in how to create your own highly successful Facebook retargeting campaign? Everything you need to know is right here in this video course!

Mobile Ecommerce Simplified PLR Video

Brand New High Quality PLR Lead Magnet Targets Ecommerce and Online Store Owners

This mobile eCommerce video course explains how to create user-friendly, mobile optimized web stores in less than 24 hours.

Today, more people than ever are shopping online using their mobile devices and the number is growing daily! This means that if you (or your client's) business is not optimized for mobile, money is being left on the table. This PLR video course will explain the different ways you can get your business off the ground quickly and easily while ensuring it is mobile friendly.

You can watch the course and learn for yourself, or you can use it as a lead magnet (bribe) to capture targeted emails from online store owners or potential ecommerce entrepreneurs and then email them with your offers.

This high quality lead magnet comes with a private label rights license, a professionally made squeeze page, a promotional video that will capture the attention of your visitors, and a full video which they will receive after they sign up to your email list.

To use this course as your own, simply replace the opt-in form on the pre-made squeeze page with your own form from any autoresponder such as Aweber MailChimp and voila! You've got your own irresistible freebie to give away to build your list.

Building an email list is one of the best ways to build a profitable home business and this plr course can do that job effectively.

Patreon Secrets PLR Video

"Thousands of people are making 4 figures per month with Patreon. I made this course with YouTubers in mind but its content and tips can be useful for anybody, whether you're a musician, artist, entrepreneur, influencer from another social media platform, or just someone who has an audience willing to pay to support your work and cause!"

Merch Mastery PLR Ebook

Introduction

The t-shirt business model has exploded recently, with a lot of focus on sites like TeeSpring and TeeLaunch, but did you know there’s another major player in the industry that has been largely ignored, despite having the largest built-in market for your products that you could ever possibly find?

I’m speaking of Merch by Amazon.

Yes, that’s right. Amazon.

For those of you who don’t know, Amazon came out with this program a while back, and initially it was targeted mainly at app developers who wanted to offer fan shirts for their games and apps. But savvy marketers quickly realized the potential to maximize their income, and began to use it as a general merch opportunity, and they profited big time!

As you probably already know, Amazon is the largest online retailer. They surpassed Alibaba and Walmart, and an article on CNBC alleges they are expected to take nearly 50% of all online sales by the end of 2018! If you want sales (And who doesn’t?) there is no better place to reach your target audience, build a loyal tribe and increase your income!

Best of all, it’s practically effortless!

In this guide, we’re going to look at some of the best ways you can use Merch by Amazon to make money on almost complete autopilot once you have a few products listed.

Are you ready?

Then let’s get started!

Merch By Amazon Basics

The first thing you need to do is register for an account with Merch by Amazon, which starts with requesting an invitation. You may have to wait up to a few weeks for your invitation, because the program is quite popular now, and you do need to show that you can make interesting designs before they will accept you.

Additionally, there are some countries that are ineligible for the program, as you must have a bank account in an “eligible country” to accept payment. However, they don’t seem to list these countries publicly.

Before you can submit your application and get approved, you’ll need to provide some information such as tax and banking information. Then you just need to wait for approval. Sometimes approval is very quick, and sometimes it can take weeks. Just keep trying to log in regularly, as some people have reported not receiving any notification of approval and only finding out they were approved by attempting to log in.

Request an invitation and find out more here:

>> https://merch.amazon.com/landing

If you are rejected, they say you can’t apply again, however some people have successfully been approved by requesting an account with a different email address. But since they ask for your tax documentation and bank information during the application process, you may need not be able to directly apply.

When you’re first approved, you will only be able to submit one design per day, up to a maximum of ten total products. I know this is a bummer, but it keeps people from flooding the site with thousands of low quality designs and hurting sales for everyone.

Once you have 10 products submitted, you must get 10 total sales before you will “tier up”, which means they will move up to the next tier. Some people have reported being moved up with fewer than 10 sales, or even with none, but there’s no way to know why that happens to some people and not others.

The next tier allows you to submit up to 3 per day for a total of 25 products. Once again, you’ll likely have to have 25 products approved and 25 sales before you can reach the next level. Again, this isn’t always set in stone.

Additional tiers are reached at 100, 500, 1,000, 2,000, 4,000 and 8,000. There are reports that there may be a tier higher than 8,000, but if so there aren’t many people who have reached that level. The number of designs you can submit per day continues to scale, as well.

There are a few different schools of thought regarding tiering up:

You can just throw up anything for your first 10 designs and then buy them yourself.

You can research niches and hot trends carefully and attempt to upload designs that will sell at least 10 quickly via organic traffic.

You can promote your designs with various methods, such as creating designs for businesses and having them purchase them, or using social media or paid marketing.

Ultimately, it doesn’t matter which way you choose. You can either wait patiently until you tier up naturally, which may mean removing designs that aren’t selling and replacing them with new ones.

Creating Products

Merch by Amazon has several different products available for you to design. While their selection isn’t nearly as extensive as other merch companies; they do focus on the styles that sell.

This includes: t-shirts, premium t-shirts, hoodies, and the popular PopSockets.

If you don’t know what Popsockets are, they are little discs that attach to the back of a phone or phone case that allow you to hold your phone more easily for texting or taking selfies, and can be used as a kickstand to hold your phone up on a surface for watching videos.

PopSockets are selling really well right now so if you have a Merch by Amazon account you’ll want to jump on the bandwagon while they’re popular.

All the other items, t-shirts, premium t-shirts and hoodies are hot sellers, especially if you design shirts around a specific demographic such as work at home mom’s, authors, tech-geeks, engineers, programmers, bloggers or even gamers.

Profit Builders PLR Ebook

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Introduction

Building a list is something you’ve probably heard is important, right? Everyone says, “The money is in the list.” And that’s very true.

Sure, you can get traffic many ways. There’s paid traffic, social media, SEO, video marketing… the list goes on. But all those traffic methods have one major thing in common—you’re depending on someone else for your traffic.

You can’t even count on a big social media following. Look at what happened to MySpace. People who had huge lists of followers on that platform suddenly found themselves scrambling to recover their tribe when everyone else migrated to other platforms like Facebook.

Speaking of Facebook, unfortunately you can’t count on them, either.

People spent a lot of money on ads just to get more fans onto their Facebook fan pages or into groups, only to discover they had to pay AGAIN to reach those followers they already paid for because Facebook stopped delivering their posts to their fans organically! Instead, only a tiny portion of the fans they already paid for would actually see their content unless they paid to “boost” it.

Building a list is a way of ensuring that no matter what happens, you have a source of traffic that cannot be taken away from you. You’ll have your own source of traffic that you can access and pull income from anytime.

And as long as you download your list (CSV) backups regularly and hold onto them, you will still have that list even if something happens to your current autoresponder service. You can just import it into another provider and you’re good to go!

In this special report, we’re going to take a look at some of the best ways to build a list in today’s marketing climate. We’ll cover powerful ways to get traffic, how to manage your list effectively, and maximize your outreach.

So, without further delay, let’s get started.

Getting Started

The first thing you’ll need, of course, is an autoresponder service. You may have one already, but if not, let’s discuss what you should look for in a provider, and which ones are the most popular.

Price

The first criteria most people look for is price. It’s true that there are some providers that are free, but there are a couple of issues to consider when using a free service.

First of all, free providers are usually only free up to a certain number of subscribers. After that, some of them can be just as expensive as other providers, if not more so. Thus, it’s important to know exactly how much you’ll be charged once your account is no longer eligible to be free.

Second, the free providers are sometimes lacking in features compared to the more popular paid services, so you might later find that you’re missing some functionality that another provider could give you.

Third, some of the free services have a lower deliverability rate than some of the others, because they aren’t whitelisted by common ISPs like the big-name providers are. This means a lot of your emails could go into peoples’ spam boxes, making your emails essentially useless.

If you don’t mind any of these issues, free providers can be a great way to get started. You can always download your list and upload it to another provider later if you are unhappy with the one you choose.

A couple of the most popular free autoresponder providers are listed below:

>> http://www.mailerlite.com

>> http://www.mailchimp.com

Features

Features are obviously another very important factor in choosing an autoresponder provider. In the beginning, you may not know which features you’d like to have, but eventually you might like to have some of the more advanced features like A/B/ split testing, advanced tracking, etc.

How To Stretch Your Dollar Through The Holidays PLR Ebook

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How to Stretch Your Dollar through the Holidays

The end of year holidays are supposed to be all about taking a break from work and spending quality time with friends and family. Unfortunately, money worries often get in the way of having a truly carefree celebration.

Travel Expenses

The pressure to spend comes from almost every angle. Visiting relatives will often mean:

* Flights
* Accommodation
* Transfers to and from the airport
* Car rental
* Gas

And if you drive to your family, it will mean gas and possibly long hours on the road in bad weather.

Your travel-related expenses might also involve pet care, such as in-home pet sitting or boarding.

Festive Food and Drink

Then there are the food and drink pressures. Everyone loves seasonal treats, but the excess doesn't just burst your belt, but your budget too.

Many people host meals at their homes. They also participate in a range of social activities with food as the main focus of attention, such as church suppers and potlucks. Some people feel like they can’t live without decadent desserts and candy, while others like to include alcohol as an essential part of their celebrations. All of these items can make the cost of your shopping list soar.

Holiday Activities

Then there are the activities. With the children out of school for a couple of weeks, they need to be entertained. This can be tough if you don’t get a lot of days off work yourself. In this case, you would need to sort out childcare for the days they are out of school and all the adults are work.

Holiday Decorations

No celebration would be complete without decorations. The trouble is, they can be very expensive if you opt for store-bought. The good news is that a few simple school and art and craft supplies can help you and the children decorate your home for pennies on the dollar compared to ready-made. These can also be fun projects to keep the entire family occupied if the weather outside is bad, as you make all the holiday preparations at home.

Gift Giving

Finally, there are the gifts to consider. This is where people are likely to overspend if they don’t have a list and a plan on how to pay for the presents. The last thing you want is to run up credit card bills and get stuck with interest payments long after the holiday is over.

The secret to saving at the holidays is to be as organized as possible in the months and weeks running up to Christmas, Chanukah, Kwanzaa and so on. Making the most of the harvest season starting in September and October can help you save on food. Buying pantry items for all your baking, and purchasing gifts that are perfect for the people on your list as and when you see them, can spread out the cost of the holidays over several months, not cram it all into December.

Let’s start with a look at how to save on all your holiday travel costs.

1. Saving on Holiday Travel Costs

If you are going to travel to family and friends, or take a winter vacation, the secret to getting the best deals is to plan ahead. The earlier you book, the better chance you have of getting a good price on the flights you really want rather than the ones that are left over.

Who Is Going?

Make a list of every person traveling. Then make a list of the dates you will be leaving and returning. See if you can give yourself a bit of leeway, because being flexible can lead to big savings. Also check off all airports that are good options for your location. One might be further away from your house, but have cheaper flights and perhaps even easy public transportation so you don’t have to spend a fortune getting to the airport or parking at the airport while you are away.

Bargain Websites

There are a range of sites that offer good airfares, and some also have affordable, all-inclusive package deals with flight, hotel (for some or all of your stay), car rental, and entrance fees to popular attractions.

Some people swear by Priceline to get big discounts, while others use Expedia or Travelocity to book their packages. Some travel experts recommend that you purchase flights at 1 AM on a Wednesday to catch any remaining discounted fares from Monday and Tuesday.

Keeping Down Food Costs

Bring snacks with you to avoid the expense of costly airport food. Remember not to carry large bottles of water or full stainless steel water bottles in your carry-on luggage, as they can be confiscated by security. Wait until you get past security to fill up.

Accommodation Issues

In terms of accommodation, your relatives might have room to put you up, or you would need a hotel or motel (preferably with a kitchenette) so you could be more independent - especially if you have younger children. Another good option might be an Airbnb property near your family, if possible. This could give you some space and privacy even as you are spending time away from home. Be sure to read the sleeping specifications and the fine print. Don’t take your lively toddlers to a property full of expensive antiques, for example.

Build A Better Email List PLR Autoresponder Messages

If you can answer yes to the following questions you'll want to get your hands on the Build a Better Email List Course Package!

Have you been looking for a great way to get more subscribers?

Do you constantly seek quality information to provide to your readers?

Have you been looking for a way to quickly increase awareness, traffic and profits for your website?

Dear Marketing Friend,

The "Build a Better Email List" course was specifically designed to show even absolute beginners how they can build a list full of active and engaged subscribers for their business. Even if your readers don't have clue how to get started, they will be able to quickly put the information in these lessons to good use!

This Course Comes With Private Label Rights

Once you get your hands on this course you will be able to set it up quickly and use it to educate your members, subscribers and as a lead generating tool to get more traffic to your own website.

The best part is with the private label rights to this course not only will you be able to learn how to build a better list for your own business, you will be able to pass that knowledge on to your subscribers.

The entire course is completely customizable. With a few clicks of your mouse, you can add your contact information to all of lessons in the series at once.

"If you can copy and paste, then you'll love how easy it is to put this course to work for your business."

You will also have the freedom to include your own product and service recommendations along with links to your favorite affiliate programs.

I'm even including a ready to go to landing page and thank you page, so that you can get set up fast and start using this course to build your list right away!

Take a quick look at the landing page!

What's Included in the....

Attracting More Clients Package?

With this series, you will receive 5 formatted email lessons packed with easy to understand information that you and your subscribers can start using to immediately impact your business!

The "Build a Better Email List" package contains everything you need to start using it right away!

Including:

- 5 email lessons
- 1 ready to go landing page
- 1 ready to go thank you page
- A complete graphic package

Remember, this package comes with private label rights, so you can edit the entire course, sign your name as the author and use it to build your list, promote, products, services and to drive more traffic to your website!