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It is quite a different thing to start out with something, and quite a different thing to be consistently pushing it forward. The same applies to Internet marketing. You can start it out, but in order to convert into a complete home business, there are some more things that you need to do.
Streamlining the processes is an important part of the game. For that, you will need to get in touch with people - actually hire them - in order to do various tasks for you. A point will come when you will be mostly holding a managerial position while your group of hired professionals will accomplish the various tasks that you have assigned them.
In most likelihood, you will need a writer to write content for your various needs - articles, eBooks, press releases, sales pages, reports -an editor to take a look at them, a web designer to maintain your website, etc. You might also need a virtual manager to look after all these people.
Remember that you shouldn't confine yourself to doing all the tasks yourself. Even if you think nobody can do things as well as you do, you need to keep looking for people because if you don't, your growth is going to be stunted. There is a limit to what you can attain.