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One of the best things about selling online is that it can often mean you get to ‘skip’ a lot of the grunt work that is normally involved in designing and selling a product. That means that you can avoid having to create a product from scratch, having to spend thousands on marketing campaigns, or having to manufacture physical goods. It has never been easier for anyone to decide they want to start making money and then begin making sales from the comfort of their own home.
While there are many business models that allow for this kind of ‘fast tracked’ success, few can rival the impressive speed and efficiency of selling private label rights products and as we’ll see, this is a business model that can start earning you money in days (or less!). Not only that, but this is a business model that requires no technical skills and that anyone can use. There is no need for programming, video editing or even advanced search engine optimization.
Sound too good to be true? Well in this case, it really is that good!
Here’s how it works…
Essentially a private label rights product is a product for which you have the full rights. That means that it is yours to do with completely as you please and the only difference between a PLR product and one you make yourself is that it won’t be exclusive.
You find the product you want to sell, you pay just once and then you sell it as your own. In addition, you’ll be able to make any changes you see fit, put your own name on it, choose the price… as far as your customers are aware, this is a product that you made entirely yourself and they will have no knowledge of the involvement of any third parties!
In using this method, countless savvy entrepreneurs around the world are making an absolute killing by selling products that are designed by professionals to sell like crazy. With no need for those people to write their own books, edit their own videos… even put together their own marketing materials… this is literally a ‘cut and paste’ business model that is simple to implement and almost fool-proof in execution.
What You Will Learn
Sound good? Then keep reading to discover everything you could possibly ever need to know about PLR. You’ll learn how to choose the best PLR products that will be guaranteed to sell in large numbers. You’ll discover how you can edit and customize your products to better fit your brand image and to increase your sales, and you’ll learn to market and promote your products to bring more sales to your business.
Here’s just a few of the specific things you will discover throughout this book:
Where to find the best PLR products
What different types of licenses mean and what you need to look for
How to pick the right products that will sell the best
How to customize products to help them fit your brand
How to face competition that is selling the exact same thing!
How to set up your sales page
How to process orders
How to build a mailing list
How to scale your business
And much more!
Are you ready to start creating your own highly profitable income model in just a few simple steps? Then read on!
Chapter 1: What is Private Label Rights (PLR)?
To recap, PLR means that you get the full rights to edit and distribute a product. There is no need to credit the original author, all profits are entirely your own and you make changes wherever you see fit. Of course, you will first need to buy the product from a seller before you can start doing this. The seller will be someone who is good at content creation but perhaps doesn’t want to do their own marketing. Either that, or they’ll already be selling the products themselves and they’ll simply see this as another way to start making extra cash from something they’ve already created (by also selling to marketers and charging a little more to give them the full rights). The creator can continue to sell their own book, so they are not losing anything by making additional sales in this way; especially if they sell mainly through their own list and so are unlikely to be going into direct competition with others.
From your perspective, this means that you can buy a ready-made product and go about selling it as you please.
Except it’s generally even better than that. Normally, you’ll find that the creator also packages in a lot of other extras to help you sell. That means they might provide you with a ‘ready-made’ sales page, ready-made email marketing messages… ready-made freebies that you can give away with your product and more!
The products themselves can also vary but they will generally be digital products. That means the product is something intangible that provides value by offering information. The most classic and obvious example is selling eBooks, which are simply large, book-length documents saved in PDF format (in most cases).
Other options, however, can include courses, video courses, audiobooks, software, reports etc.
Likewise, a PLR product can of course focus on nearly any niche, whether that be fitness, making money online, dating, or something else entirely. In any case, the best strategy is to look for a niche that you are interested in, or better yet, one in which you already have established yourself as an authority.